Creative Bliss Day 27: An Unappetizing Themed Restaurant

Categories: 30 Days of Creativity Exercises & Design Inspiration, Editor's Picks Tags: .

Have you checked out “Caffeine for the Creative Team,” by Stefan Mumaw and Wendy Lee Oldfield? This book for creative professionals dishes 150 creativity exercises to inspire innovation among a group. Check out one of those exercises excerpted below to be a part of the 30 Days to Creative Bliss series.

Themed restaurants are all the rage. You can dine with Disney characters, snack in a café built in the deep rain forest, complete with animatronic gorillas and elephants, blast off to deep space and enjoy atomic meatballs, or watch knights joust while you tear into your turkey leg. The food at themed restaurants is often traditional fare tagged with themed names, but occasionally, the grub is part of the experience. Most of the time, that experience is a favorable one, or, at the very least, it didn’t suck. But what if it did?

Get another willing participant to help you with this exercise. The two of you will collaborate to develop a very bad idea for a themed restaurant. Imagine a theme that is as unappetizing as you can think of, and design a restaurant around it. Come up with the name, the environment and the menu. Make it as doomed as an idea as there ever could be. Who knows? There’s something for everyone, right?

Check 30 Days to Creative Bliss for access to 30 creativity exercises.


Design Magazine — HOW's Creativity, Packaging & Design IssueHOW’s Creativity Issue is Now Available!

Creativity is the catalyst behind the biggest and brightest ideas. Dive deep into this issue of HOW Magazine and take the reins of your own creative prowess.

Get this issue now!

 

About Stefan Mumaw

Stefan Mumaw is the creative director and purveyor of all that rocks at Reign, a Kansas City-based ad agency. He has authored five books, the most recent being "Chasing the Monster Idea," which examines the characteristics shared between truly monstrous creative ideas. Previously, he co-authored Caffeine for the Creative Team and Caffeine for the Creative Mind with Wendy Lee Oldfield, along with Redesigning Websites and Simple Websites. He has spoken at numerous creative industry gatherings over the years and been known to embarrass himself and those around him if given the opportunity.

Related Posts:

Leave a Reply