Articles

feast-famine

End the Feast & Famine Syndrome in Your Creative Business

“In 2014, about 1 in 5 graphic designers were self-employed,” – from the Bureau of Labor Statistics If you consider yourself one of the 20% of designers who are self-employed, then you’ve noticed that the creative business market is extremely competitive when it comes to winning over clients and staying financially afloat. While, yes, it’s...

building-client-relationships

3 Tips for Building Client Relationships

Every designer, rather in-house or entrepreneur, benefits from establishing positive client relationships – this is a no-brainer. Actually initiating that rapport is where it gets tricky. Design entrepreneur Shari Schwartz has lived through the process of building and sustaining a client base, and she shares her learning lessons in the course, How to Develop...

rainy-day-feature

After Effects Tutorial: Make it Rain

I dawned on the realization that teaching myself animation in After Effects limits my grasp on the program’s scope. Tinkering with the program did give me a useful working knowledge of the interface, however, it did not make me the autodidactic expert in After-Effects I hoped to be. I turned to the After Effects...

animation-keyframes

Maya Tutorial: Smart Keyframing Techniques

Being a jack of all trades in the world of design gives designers an extra edge, especially when courting clients. Not only does developing additional expertise in design increases a designer’s marketability, but also the process of learning a new skill is invigorating, stimulating and inspiring. I recently decided to try my hand at animation. I’m already churning out characters and...