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Author Archives: Bryn Mooth
Business Advice: What Clients Look For
HOW editor Bryn Mooth and panelists Peleg Top, Steven Morris, Petrula Vrontikis, John Travis and Michael Hodgson discuss smart marketing and promotion strategies for designers. In this video excerpt, Adobe’s John Travis talks what he and other clients look for when they’re hiring a design agency.
Business Advice: Surviving a Tough Economy
HOW editor Bryn Mooth and panelists Peleg Top, Steven Morris, Petrula Vrontikis, John Travis and Michael Hodgson discuss smart marketing and promotion strategies for designers. In this video excerpt, the panel tackles a timely issue: How to survive in a tough economy.
2008 Design Salary Report
HOW’s 2008 Salary Report shows that designers across the U.S. (with a few notable exceptions) are seeing fatter paychecks these days. How do your salary, bonus and benefits stack up vs. your peers’?
Paper Market
Graphic designers are seizing on the DIY trend and creating their own lines of paper products. In a companion piece to HOW’s August 2008 special issue on handmade design, here’s a look at 4 designers who’ve put ink on paper.
Seek Professional Help
Attorneys, accountants, consultants, oh my! As a small-business owner, how do you know when your firm needs expert intervention?
Wanted: Posters
A Minneapolis firm’s poster campaign boosts brand awareness for a chain of Italian restaurants—and sparks a bidding war among our judges.
Get A Life
Designers tend to let their need for creative stimulation distract them from good career or business decisions.
