Author Archives: Damien Golden

About Damien Golden

Damien Golden has over 15 years experience in advertising, marketing and graphic design. She's the creative director and owner of iKANDE Advertising, a virtual advertising agency with clients in multiple countries. She also contributes to chamber academy speaking engagements, community blogs and HOWDesign.com. http://www.iKANDEadvertising.com @iKANDEgraphics

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How to Turn Your Gorilla Client into a Monkey

Don’t get me wrong. I like gorillas and monkeys too, but when it comes to business, it’s smart to keep a close eye on how your gross profits are divided up amongst your client roster. Any client that is 20% or more of your gross profits (fee + mark up) is a gorilla client. A...

Damien’s Virtual Dream Team

I just reviewed our end of year earnings for 2013 and I’m so excited, I might pee my pants! What? That’s not how you feel when  you view your year-end  financials? It’s a first for me too. But we’ve grown over 80% the last two years and if we grow even half as much over...

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The 3 Most Important Steps in an Emergency Preparedness Plan

This time last year, we were desperately searching for a temporary home after dealing with Hurricane Sandy that slammed into the Northeastern United States. She was the deadliest and most destructive hurricane of 2012 and the second costliest hurricane in U.S. history. We were thankful to have a home to return too, but then...