Author Archives: Ilise Benun

About Ilise Benun

Ilise Benun, founder of Marketing Mentor and co-producer of the Creative Freelancer Conference, works with creative freelancers who are serious about building healthy businesses. Connect with Ilise's expertise through books she authors, conference sessions and DesignCasts.Sign up for her Quick Tips.


When You Love What You Do Too Much….

There’s an awesome new online “show” for solopreneurs — it’s called “Solopreneur” on the Whatever It Takes Network — and the host, Terri Trespicio, really gets us. She interviewed me for the show last month (watch that one here), but her most recent episode is ever better! She addresses what happens when you love...


Black Friday Deals!

No waiting in line! No standing in the cold! Get your Black Friday Deals from HOW, My Design Shop and Marketing Mentor. Save 50% Site-Wide on in My Design Shop including everything “Ilise Benun” — including Proposal Bundles! Plus don’t miss the Black Friday Bundle in the Marketing Mentor Shop — here’s what you get: NEW Package Pricing...


Halloween Costume = Big Prizes from @FreshBooks

Here’s a good reason to dress up for Halloween — FreshBooks is having a contest and you could win: The gift of time: Get dinner delivered to your doorstep three times a week for a month to free up your evenings for rest and relaxation Cleaning, schmeaning: Take back your weekends by having a...


Your First Promotional Materials as a Freelancer

There’s so much you don’t know when you first start your own creative business, whether you dive in with a plan (or without) or are nudged by outside forces. Beyond the nuts and bolts of running a business, you don’t know whether you have hidden talents for managing others or whether dormant genes for...

How to Bring Movie Magic to Your Self-Promotion Strategy

How to Bring Movie Magic to Your Self-Promotion Strategy

Video is all the rage right now, and rightfully so: More and more designers are using it as an effective self-promotional tool to advance their careers, whether they’re freelancing, looking for a job or running their own design firms. It’s one of the many mediums that falls under the “content marketing” trend, and...