Author Archives: Ilise Benun

About Ilise Benun

Ilise Benun, founder of Marketing Mentor and co-producer of the Creative Freelancer Conference, works with creative freelancers who are serious about building healthy businesses. Connect with Ilise's expertise through books she authors, conference sessions and DesignCasts.Sign up for her Quick Tips.

How to Write a Graphic Design Proposal

If you’re trying to learn how to write a proposal, this post will help. Because I’m convinced that the key technique to writing a graphic design proposal that gets you the job (this goes for a web design proposal or … Continue reading More

Categories: Self Promotion for Graphic Design & Designers | Comments Off

How can you differentiate yourself?

See how Nat Clymer, portrait photographer, demonstrates his point of differentiation and stands out from the clutter through his email marketing. Continue reading More

Categories: Self Promotion for Graphic Design & Designers | Tags: , , | Comments Off

Marketing Q&A: How to approach a referral

Marketing Q&A: A good client gave your name to a colleague who needs your help but hasn’t called you yet. What to do? Continue reading More

Categories: Self Promotion for Graphic Design & Designers | Tags: , | Comments Off

Have you been stiffed by a client?

If you’ve been stiffed by a client or have outstanding payments that are way past due, add them today to the World’s Longest Invoice, the latest project from our partner, Freelancer’s Union. Continue reading More

Categories: Freelance Design Work & How to Freelance | Tags: | Comments Off

CFC 2012: How to Begin Positioning as a Freelancer

Podcast/interview with CFC 2012 speaker, David Baker of @ReCourses, on why positioning is so difficult to do for yourself when you do it all day long for your clients. Continue reading More

Categories: Self Promotion for Graphic Design & Designers | Comments Off

Who’s going to CFC? Julie Goldsberry of Operation Regrigerator

Julie Goldsberry and Operation Refrigerator. The goal: to save up for CFC 2012 in Boston. Guess what? She did it! How’d you do? Continue reading More

Categories: Freelance Design Work & How to Freelance | Tags: , | Comments Off

Proposal Rules To Live By

Nobody loves to do proposals but sometimes you have to, especially when your dream prospect says, “Please send me a proposal.” In a recent interview about the proposal that has won Chicago-based design firm, Rogue Element a full 67% of … Continue reading More

Categories: Web & Graphic Design Pricing | Tags: , | Comments Off

More and more freelancers?

More and more articles citing more and more freelancers and independent contractors as the trend of the future, even as the economy recovers. Continue reading More

Categories: Freelance Design Work & How to Freelance | Tags: | Comments Off

How to Make the Most of a Testimonial

Here are 4 ways I recently used an amazing testimonial I got from a happy client. You can use for yourself as a blueprint. Continue reading More

Categories: Freelance Design Work & How to Freelance | Tags: , , , | Comments Off

How to Make the Most of a Testimonial

Here are 4 ways I recently used an amazing testimonial I got from a happy client. You can use for yourself as a blueprint. Continue reading More

Categories: Self Promotion for Graphic Design & Designers | Tags: , , | Comments Off