Author Archives: Ilise Benun

About Ilise Benun

Ilise Benun, founder of Marketing Mentor and co-producer of the Creative Freelancer Conference, works with creative freelancers who are serious about building healthy businesses. Connect with Ilise's expertise through books she authors, conference sessions and DesignCasts.Sign up for her Quick Tips.

Trouble Pricing Your Creative Services?

If pricing your creative services is one of your biggest challenges, you won’t want to miss today’s resource from one of the highest-rated CFC 2012 speakers, Sarah Durham of Big Duck. Continue reading More

Categories: Web & Graphic Design Pricing | Tags: , | Comments Off

Get More Clients for Your Design Business

Want to get more clients? Check out this real-world client proposal, sample qualifying material, book excerpt and expert interview to learn how to find clients. More

Categories: Design Business Clients: Communication & Management, Design Business: Industry Issues & Advice, Featured, Freelance Design Work & How to Freelance, HOW September 2012 | Tags: , , , , | 1 Comment

An RFP is like a mirage in the desert

If the jobs you do proposals for are like a mirage in the desert, take my new online course and find the actual clients with budgets. Continue reading More

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Creating Your Personal Brand

Freelancer, Martha Retallick, on personal branding for freelancers: how to capitalize on your uniqueness and develop your individual brand personality. Continue reading More

Categories: Self Promotion for Graphic Design & Designers | Tags: , , | Comments Off

August = Best Time for Marketing

If August is slow, here are a few things you can do to get a jump on your marketing while everyone else is on vacation. Continue reading More

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Best practices for freelancers

Get all of Ilise Benun’s 2011 Freelance columns from HOW Magazine for only $2, including knowing when to make the move and how to get a client’s budget. Continue reading More

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How to find clients outside your network (Part 2)

Gina Blitsten, freelancer writer, explains why it’s important for creative freelancers to expand your network beyond your circle of contacts and how to diversify your network to find more clients. Continue reading More

Categories: Freelance Design Work & How to Freelance | Tags: , , , | Comments Off

How to Write a Graphic Design Proposal

If you’re trying to learn how to write a graphic design proposal, this post will help. (You can also take my online course — starting Aug. 27.) Because I’m convinced that the key technique to writing a graphic design proposal … Continue reading More

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How to find clients outside your network

Gina Blitsten, freelancer writer, explains why it’s important for creative freelancers to expand your network beyond your circle of contacts, family and friends. Continue reading More

Categories: Freelance Design Work & How to Freelance | Tags: , , | Comments Off

Focus means you know where to fish

There’s an excellent discussion going on over at the CFC LinkedIn group between CFC veteran, Tiffany Estes, and Luke Mysse in response to Tiffany’s question, “How much work in the pipeline does it take to keep you sane?” Continue reading More

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