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Author Archives: David C. Baker
Changing a Client’s Perception of Your Design Business
Do you have a credible marketing plan for your graphic or web design business? Or, do you compromise positioning to get a client? See these 7 Ways to earn respect for your design business.
Distinguishing Profitability vs. Cashflow in Your Design Business
A step toward an improving business at your graphic, web design firm is ending denial and fixing problems. Start by understanding profitability and cashflow.
How to Become a Thought Leader
Thought leadership can give you leverage to pull prospects toward you when it comes to your design business. But how do you reach such a status? Keep reading.
Marketing Firms Beware: 7 Signs a Fix is Needed in Order to Grow
The world worships growth, but it’s foolhardy to not first fix what you have. Look for these 7 signs to know if you need to fix things at your marketing firm before growth should happen.
Bringing Balance to Your Design Business
Understanding what mission drives your graphic or web design business will help you to better achieve balance (aka success). What drives your design firm?
The Keys to Design Business Success: Belief, Opportunity, Capacity
The path to success in your design business involves belief, opportunity and capacity. The end goal isn’t in sheer size, but in profitability and impact.
Do You Have a Design Hobby, Job or Company?
The lines can seem blurry. Design business consultant David C Baker will help you distinguish if your efforts are a design business, a design job or simply a hobby. Hint: Money is a good indicator.
How to Get New Clients: 4 Tips
Design business expert David C. Baker offers 4 strategies for how to get new clients. Start with these essentials and you’ll be finding new clients in no time!
3 Business Tips for When You Have More Time Than Money
When your graphic design business is generating more money than time, you feel relaxed. But when business has been slow, learn how to make your design studio stronger.
10 Tactics to Build the Best Staff
You can start to build a better staff by tweaking your own management style, creating an environment that attracts the type of employees you most desire, and simply understanding what motivates people. Check out these 10 tips.
