As a company best known for creating other people’s beautiful business cards, the MOO teams wanted to make sure their own cards were no less impactful. They were tasked with creating an in-house design that that was very ‘MOO’ while also appealing to and working for employees, at all levels.
7 Up set out to create a brand for a better-for-you beverage that would appeal to health-conscious millennials. The result was Lemon Lemon, a global brand and premium sparkling lemonade.
IBM’s Carbon Design System took the company’s design-centric philosophy to a whole new level—and took home Best of Show in HOW's In-House Design Awards last year.
Krishnapriya Dutta Gupta took home an Outstanding Achievement Award from HOW for her student promotion design Cast Into Chaos. The objective of an assignment…
Want to get your clients’ attention? Sometimes you’ve gotta pack a little heat. This designer self promotion by HAND Design Studio won an outstanding achievement award for doing just that.
Yellow House’s brand identity—inspired by social movement and design activism, and created by Brunet-Garcia Advertising—is as big and resonant as its mission to leverage the power of art to transform communities.
Ad Victorem (Latin for “Towards Victory”) has created hundreds of brand names and identities. But creating their own turned out to be their biggest challenge yet—one they likened to naming their own child.
Since day one, HOW has worked with the biggest names along with many rising stars in the illustration industry. Here’s a look back at 25 of our most iconic illustrated magazine covers. Don't forget to vote for your favorite!
In this age of digital communication, the tactile qualities of design and print are still appreciated, as are physical client gifts. WPA Pinfold wowed HOW's ...
Check out ThoughtMatter's award-winning holiday promotion: a beautifully designed collection of bitters to demonstrate their packaging design capabilities and exemplify the ethos of the studio.