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Author Archives: Terry Lee Stone
Companies invest in strategic communication initiatives for their customers and investors. They should put the effort in designing internal communications.
Color is a critical aspect of any identity design project, and it’s often the subject of disagreement. Here’s how to communicate clearly about color.
In the broadest sense, “strategy” is a plan for how to achieve a goal. In business, strategy bridges the gap between policy (guidelines governing action) and tactics (a set of techniques). Strategy is what a company develops to differentiate itself …
Copyright law is far from simple, or perfect. This is a subject that all creative people have a vested interest in. It’s time for all designers to learn more about protecting their rights.
Are you feeling restless in your graphic design career? Wanting to move up the proverbial ladder, but not sure how? Here are 8 solid ways to propel your career forward in the New Year.
Wondering what it would take to get to the next level in your design career? Check out real-world designers’ answers.
“Our studio was founded on the seemingly naive principle: save the world, and don’t just make money,” admits Matthew Manos, founder of a verynice design studio. The studio is inspired by social, rather than financial objectives, but manages to balance both.
You won’t believe what 17 seasoned design pros said when asked the question: If You could give young designers one piece of career advice, what would it be? In other words, what do you wish someone had told you?
Make 2012 your business’ most successful year yet. As the new year begins, ask yourself these 10 provocative questions that can prompt a fresh look at your firm and how you will promote it.
Two firms convinced their clients to take calculated risks. See how those risks payed off in these innovative projects.