Todd Radom, one of the world’s foremost sports-centric graphic designers, has a new graphically driven book called Winning Ugly, which releases where all books are sold on May 15.
Event platforms require far more than just a logo, and that includes type. Here, Tim Newcomb talks with Bill Frederick, principal and creative director of New Jersey-based Fanbrandz, about custom types for the NHL.
Chad Reynolds remembers when he alone signified the entire creative department for the Major League Soccer (MLS) club in Kansas City. Now, as the creative director with a marketing department of 17, Sporting Kansas City has one of the most robust, vibrant and forward-thinking in-house creative teams in the league.
Pensole Footwear Design Academy is the only footwear design school out there, and with a variety of opportunities to align with brands on specific projects, students are getting more than they ever imagined.
The BNP Paribas Open, considered one of the premier tennis tournaments in the world, never had a marketing campaign to call their own until the tournament paired with Mirum Agency to turn the Indian Wells Tennis Garden in California “Full Bloom” for the March 2018 event.
The in-house creative team for the NBA’s Miami Heat celebrates both the design and colors of the late 1980s with the recently released Miami Vice uniform, logo and Court Culture collection.
Getting your dream graphic design career in the sports industry won’t come easy, but fortunately for you three of the top creatives in sports have offered up personal advice on getting prepared and getting noticed.
From IronPigs to Stripers to Flying Squirrels, Brandiose tells stories of entertainment. And they might just have a garbage plate in Rochester along the way.
Take a look inside the distinctly Portland Under Armour office, located in a former YMCA.
The football helmet is one of the most branded & visible pieces of sports equipment and the future could bring big changes.