Deciding whether or not to attend this year’s HOW Design Live? Wondering if the Creative Entrepreneur track is right for you? Let me help make the decision easier.
HOW Design Live speakers answer the question "What is a design entrepreneur?"
If your dream client list includes large corporations, you’ll need to learn the rules of working with the big boys. Here’s how to navigate procurement, politics and power plays.
Ilise Benun shares tips from her latest marketing guide, a step-by-step guide to getting better clients with just 30 minutes of work a day.
Stop wasting time with clients that aren’t right for your business. With these tips and questions, you can determine if a client is a good fit from the get-go. Whenever I work within certain constraints, like a time frame or even word limits, I become very aware of whether I’m wasting any time or...
Make 2012 your business' most successful year yet. As the new year begins, ask yourself these 10 provocative questions that can prompt a fresh look at your firm and how you will promote it.
In PhotoShelter’s new (free!) guide, The Professional’s Guide to Food Photography, you will learn how to hone your talent and find new business opportunities in all things gastronomic.
Erin Sanchez explores the benefits and drawbacks of working with startup clients.
Bay Area designers and art directors share their thoughts on what makes a great copywriter-designer duo and offer copywriting tips from a design perspective.
Business work is creative work, and can be just as fun and exciting and fulfilling. You can even approach the business work in exactly the same way, using the same set of talents and insights you use on the creative side. The key is to apply the same principles, thought process, approach and...