HOW Design Live CFBCThere was a lot of talk last Summer about the evolution of the name of the Creative Freelancer Conference. And there was no lack of opinions on the topic.

Ultimately, we decided on a gradual shift rather than a radical change.

The new name is Creative Freelancer Business Conference.

We simply added the word “Business” to clarify what is to me the main difference between CFBC and the rest of the HOW Design Live events (of which there are now 5 instead of only 4): this event focuses on the business aspects of your work life…which isn’t to say it’s not the creative aspects. Because I maintain that running a business can be incredibly creative, if you approach it that way.

So what do you think? And will you be there?

I’m still filling out the program with creative freelancers so if you’re interested in participating, let me know ( and we’ll talk.