Freelance Design Work & How to Freelance

Succeeding in freelance design requires smart work and business habits that can pave the way to prosperous design careers for many who desire this path. Get expert guidance on managing your freelance graphic, web design business or bringing your dreams to life by starting your own design business.

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How work remotely and reinvent your life (part 2)

This is part 2 of a post by Jake Jorgovan on “how to work remotely and reinvent your life.”  (In Part 1, he stated that the one thing you must have to do this is the ability to earn an income without being physically present….read on if that sounds good to you! Now this...

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How to work remotely and reinvent your life

I’m working from the road this week so this guest post from Jake Jorgovan, who last wrote about how to get your freelance business started with a “freelance marketplace” like oDesk-Elance, is especially apt! We are in the emergence of a new age. The age of the remote worker. 10 years ago tools like...

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The thrills and risks of freelancing — in the media again!

In honor of Labor Day, there are lots of articles about the new way people are working — although it’s not all that “new” to those of us who’ve been freelancing for YEARS, right? This insight I definitely see evidence of: ‘Many late-career freelancers are the most successful at it because they have years’ worth of...

Problem Clients Video with Ilise Benun

[Video] Do You Have “Chaotic” or “Clueless” Clients (or both)?

If you’re battling big egos and unfair deadlines, you’re not alone. But for freelancers, solopreneurs and small agencies especially, one bad client can mean big problems, draining your resources and even harming your carefully built culture. In this presentation, given at Ad Age’s Small Agency Conference (2014 in Austin),  I identified 4 red flags to...

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The “problem” of more work than you can handle

Finding enough work to fill your pipeline can be a challenge, especially in the early days of your freelance career. But if you do your marketing work consistently, provide great service, and eat your Wheaties long enough, your business will eventually reach a point where you’re pushing the limits of your capacity. This doesn’t...

Ilise Benun on your online marketing plan

Time for a Marketing Reboot?

If your marketing has slowed down lately, you’re not alone — and there are lots of possible reasons why…. It could be the effect of the summer lull. Or maybe you’re coming off a monster project that consumed every bit of your time and energy and you literally couldn’t focus on anything else while it was going...

Illustration by I. Keith Murray

Watch Out For These Client Red Flags

  Are you dealing with a problem client right now?You know the ones I mean…they have unrealistic expectations and unreasonable deadlines. Or they are high maintenance drama queens overreacting about a tiny detail.If so, you’re not alone.We all have them!The thing to remember is that they are not bad people. They’re often under a...

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Summer Lull = Time to Improve Your Proposals?

If you’re experiencing a little “summer slowdown,” please don’t use it as an opportunity to panic. Instead, use the little August lull to work “on” your business instead of “in” your business. Let’s start with your proposals — I’ll be they can use some improvement. Well, I have the perfect solution to that problem: Monday,...

Ilise Benun on your online marketing plan

Do They Show Your Work To Their Spouse For Feedback?

  Here’s an email newsletter I got today from CFC-veteran and copywriter, Conrad Winter (a.k.a. The Backpocket Copywriter) — just had to pass it along! Dear Ilise, It used to drive me crazy when clients would tell me, “I showed your ideas to my spouse, and…” Or “Let me get back to you, I...