If you’re self-employed, you know how the daily tasks can pile up and overwhelm the bigger picture — if you let them.
But to work “on” your business, instead of just “in” your business, you have to make sure to focus on the bigger picture… even if it’s just for a few hours a week.
On Freelance Folder, Amber Weinberg’s article, Working on Your Business, Not Just in It, addresses the difference between “taking care of the daily things” and “stepping back and seeing how your business can improve.”
In this excerpt, she shares a helpful way to manage goals and make them realistic:
How Can Your Business Improve?
Do you have goals you want to reach while freelancing? Have you reached those or did you make them and then forget about them? It’s easy to lose sight of those beginning of the year goals we make for our business, since we tend to aim for the stars and then get wrapped up in actual work.
Think of a goal you’d like to reach. For example, if you’d like to make $100,000 this year, don’t just write that down and forget about it. Turn it into action steps and break it up into smaller goals that you can actually attain:
* So, if you want to make $100,000 this year, that’s $8,333 you need to make a month.
* That means you need to aim to make $2,083 a week.
* If you charge $100 an hour, that means you need to bill 21 hours a week.
See how breaking down our seemingly impossible goal of making $100,000 in a year, doesn’t seem too big when we find out we only need to bill 21 hours a week to make it?
Read the rest here: http://freelancefolder.com/working-on-your-business-not-just-in-it/