Pricing Your Freelance Work

It’s a question that stops every new freelancer in their tracks: “So, what are your rates?” So: What are your rates? What should your rates be? Are you charging too much? Are you charging too little? Is there a graphic design pricing guide? Moreover: What should you pay for services such as copywriting? We’ve got the answers, so you can set your own graphic design price list and get the freelance design work and design jobs you want. A freelance designer’s time is too valuable a commodity for it to not be priced correctly.

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Freelance Tax Refresher

Image from the New York Public Library Digital Archives Source: Print Collection portrait file. / B / August Belmont. It’s that time a year again. The season we either love or hate — tax season. We absolutely loathe this season if we owe anything. But if the government issues a refund, then it’s a...

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Just a Reminder: Your Business Is Not About You

It’s a tricky concept but essential, so I’ll keep harping on it. So many aspects of your creative business are actually not about you. Your elevator pitch is not about you. The homepage of your web site is not about you. Your positioning statement is not about you….and on and on and on. If...

Graphic Design Proposals 101

Biggest Pricing Mistake: Are you making it?

If you itemize your pricing on graphic design proposals — literally listing out what each service costs — it could be time to stop. It’s actually one of the biggest mistakes I see creatives making. This “Chinese menu” approach subtly implies that your services can be ordered “a la carte” and that clients can pick and choose what...

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Command The Fees You Deserve: Jan 21-23 Live Online

I’m in San Francisco, prepping for my new online course, Command The Fees You Deserve, which will be streaming live this week (Wednesday through Friday, Jan. 21-23, 2015) from 12-6 PM Eastern (9 AM-3 PM Pacific). It’s free to RSVP and download the bonuses — so do it now! I don’t really imagine you’ll be...

How to Market Your Photography

PhotoShelter’s new guide! How to Market Your Photography

Have you downloaded PhotoShelter’s latest guide yet? It’s called How to Market Your Photography –and it’s free! Whether you’re a photographer or some other type of creative professional, the tips in this guide will help you create a marketing plan, tackle SEO, blog better, succeed with social media, and take advantage of email marketing. And check out all...