Time To Start Your Freelance Business?

ilise-new-headshot-bug-1-11If you are a:

  • Moonlighting freelancer
  • In house designer who may one day go freelance
  • New freelancer who isn’t sure if you can make freelancing work
  • A veteran… freelancer who wants to take your business to the next level

…then it just might be time to take my brand new 2-week, online course, “How To Start Your Own Freelance Business” — which starts this Monday, March 10. (Take advantage of my promo code “IBENUN” for 20% off).

In this multi-media, self-paced, two week course, I will show you how to set a strong foundation and then we’ll cover the four hats you wear as a successful freelancer. You’ll learn about marketing and sales, client relations and etiquette, pricing and taxes, and how to establish a work/life balance.

You’ll walk away with a solid understanding of how to get started on your own, and the processes to ensure you’re set-up for success, plus:

  • A plan!
  • A contract/agreement to use with every single project
  • 3 variations on your “elevator pitch”
  • Your calculated hourly rate (based on your actual overhead)
  • Your business policies
  • Responses to typical “red flag” situations
  • And much more!

Here’s the syllabus — it’s a lot but you can come back to it again and again throughout your career once you’ve downloaded all the material.

LESSON 1 Setting a Strong Foundation for Freelancing500x500_HowTo-FreelanceBiz

  • What it Takes to Succeed as a Freelancer
    • Reading: The Freedom of Freelancing
    • Audio: What It Takes to Be a Successful Freelancer
  • Integrating Your Values & Vision into Your Business
    • Audio: Integrating Values Into Your Positioning
    • Companion Worksheet
  • The Nuts ‘n Bolts
    • Reading: How to Plan for the Jump
    • Reading: Freelancing 101-103
    • Audio: What to Expect When You’re Freelancing
  • The Legal Basics of Freelancing
    • Audio: Legal Basics of Freelancing
  • The Importance of a Strong Network
    • Reading: The Four Types of People You Need in Your Network
  • Back Office Task Checklist
    • Reading: Back Office Task Checklist
  • Assignment 1: Setting Your Strong Foundation
  • Bonus Material

LESSON 2 SYLLABUS: The 4 Essential Aspects of Freelancing

  • Introduction
  • Money: Pricing Basics
    • Reading: The Business Mindset
    • Audio: The Art & Science of Pricing
    • Audio: The Dark Art of Pricing
  • Marketing/Sales: Your Ideal Client and the 5 Best Marketing Tools
    • Video: A Little Marketing Every Day Goes a Long Way
    • Reading: 3 Steps to Find Your Ideal Clients
    • Video: Marketing-Smart Websites
  • Client Relations: Setting Boundaries
    • Audio: Saving Your Sanity Through Better Client Relations
    • Reading: Managing Your Clients
    • Reading: Your Business Policies
  • Work/Life Balance: What Is Your Ideal Day?
    • Video: Design Mom
    • Audio: What the Heck Is “Work/Life Balance” Anyway?
  • Success Stories from Freelancers Who Took the Leap
    • Reading & Video: Nick Matarese of The Creative Barn
    • Reading & Audio: Jill Anderson of Jill Lynn Design
  • Assignment 2: Creating Your Freelance Business

It’s a lot but all necessary to do it right. I hope you’ll join me and of course, take advantage of my promo code (IBENUN) for 20% off when you register here. It starts this week and is all at your own pace.

3 thoughts on “Time To Start Your Freelance Business?

  1. cwagner

    If I’m understanding correctly I can download this full course tonight and go through the materials on my own time. Please confirm the details surrounding this online course. Much appreciated.

  2. Ilise Benun Post author

    Yes, that’s right, although during these 2 weeks, I”ll be giving feedback and comments on the assignments. But we might be able to arrange for that later too — I’d be willing to do that.

    Let me know if you have other questions.