So many designers hate talking about money, which makes pricing one of the most dreaded aspects of being self-employed. Perhaps that’s why so many designers resign themselves to pricing their services by the hour. But hat is truly a tragedy—and here's why.
Design Army approaches promotion and marketing like dating, using three key strategies: Flirt, Romance, and Seduce.
Are you an introvert or extrovert? Do you work best alone or in a group? Your personality traits and personality type might say something about your creative personality, and how you approach your design work. It might also say something about the kind of leader you are—or the kind of leader you could be.
Position yourself as an expert and give your client options with tiered pricing. Your bottomline will thank you.
Jerry Seinfeld, Adam West, Steven Spielberg... creatives can take away a great deal from the collective wisdom shared in documentary films of these greats.
We reached out to designers in Houston to check in & ask about their favorite charities to donate to in the wake of Hurricane Harvey. #HoustonRises
As we near the early-bird deadline for the 2017 HOW International Design Awards (8/14!), we're excited to share 10 design tips from last year's winners.
To avoid becoming cautionary tales and dinner party punchlines, creative marketing professionals must exercise prudence when launching complex web projects.
Terri Trespicio talks with Ilise Benun on how to get media attention and on her upcoming talk at HOW Design Live in this podcast. Listen here.
Sheila Donnelly walks us through five key considerations to elevate brand presence through collaboration with your printer.