In this HOW Design Live podcast, Ilise Benun's conversation with photographer Michael e. Stern goes beyond negotiation to how to price your design services.
"Word of mouth" isn't a marketing strategy. Leverage your talents and your expertise instead.
I’ve been consumed with gathering all the branding tips I can. My hyperfocus on everything branding might be a little obsessive at the moment, but that’s because I’m reevaluating my own personal brand. Plus, it’s always beneficial to be informed of the best branding practices. In the process of devouring all the branding information, I...
Here’s a rundown of the six stages required for product development—and seven steps for managing change to prompt the progress you need.
A successful design project relies on a strong partnership between consultant and client—and that doesn’t come by happenstance. Stephanie Simpson of argodesign shares tips for how to build strong client relationships.
Pitching new clients is an intimidating—but crucial—part of the design game. That’s why you need a play-by-play game plan for making your next design pitch the clincher.
Challenging to understand and even more complicated to define, the proper perspective on value creation is a critical function for the future creative.
Design professionals get all sorts of feedback from clients—helpful and otherwise. Here's why you should give creative feedback to clients too.
In this chat, Rigsby Hull shares their process and the thinking behind the “design” they offer clients, such as the Union of Concerned Scientists, where the deliverable can be a conversation.
Blake Howard, co-founder of Matchstic.com, thinks courage is one of the most important character traits of our time. And that it takes courage to have the hard conversations with design clients, sooner rather than later.