Design Business Clients: Communication & Management

Dealing with clients and managing their expectations along the way can often be the most frustrating part of design projects. Seasoned experts share advice for setting expectations with your clients, dealing with difficult situations, balancing creative control with client needs, and creating an experience that will make them recommend you for future design jobs. Dig in below and learn how to curate healthier relationships with clients from the start.

The Perfect Gift

The end of the year often seems like the right time to thank your clients for their business and colleagues for their hard work. Heres how to wrap it up the right way. More

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Making the Perfect Pitch

New-business presentations are the make-or-break opportunity to win clients, but many creatives lack the skills to deliver great pitches. Three pros identify the pitfalls and share the secrets of winning in the boardroom. More

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Don’t Shoot the Client

A veteran designers shares hard-learned advice on how to wrangle nitpicky, indecisive and flat-out boneheaded clients—before a showdown occurs. More

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The Strategic Edge

Strategic thinking may be the sharpest design tool in your arsenal. The principals of DesignMatters tell you how to hone it and keep yourself a cut above the competition. More

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Balancing Your Business

How many clients should you serve? In what categories? And where? Three consultants who work exclusively with creative firms offer advice to help you develop the ideal client mix for your business. More

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Be Your Client’s Best Friend

How do you keep established clients from defecting to cheaper firms? Simple: Become the essential partner your clients can’t live without. A veteran designer and a management consultant offer eight tips on staying connected. More

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What Clients REALLY Want

They may not tell you, but clients expect—even demand—things from the creative firms they work with. Learn how to meet and exceed those expectations. More

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Look at Your Client Mix

That prospective client you’re eyeing may—or may not—be the right fit for your firm. Understand what makes for the ideal mix of clients. More

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9 Client-Satisfaction Tips

For one Seattle design firm, giving clients what they want is just the starting point. They prefer to go above and beyond. Here are their secrets for keeping clients happy. More

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Using the Creative Brief

It can make you look more professional, smooth your client relationships and keep projects on track. Learn how to write a creative brief. More

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