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HOW Singles: The Art and Science of Pricing
If you don't really know how much you should charge your clients, it's time to get serious about a pricing strategy. Our marketing and pricing guru offers a step-by-step plan and some helpful worksheets to make the process painless.
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Web & Graphic Design Pricing
Graphic, web design prices and hourly rates for graphic designers are hot topics because these rates are like a first impression in the client’s mind — unforgettable. Arm yourself with the knowledge to create a pricing structure that both compensates you fairly and reflects your design business. Get the latest expert advice in graphic design self-promotion and marketing, growth, management and legal issues of interest to principals and design managers. And, find tips for starting your own design business.
The Science of Pricing
If you don’t really know how much you should charge your clients, it’s time to get serious about a pricing strategy. Our marketing and pricing guru offers advice for profitable pricing in the article “The Art & Science of Pricing” in the November 2011 Issue of HOW. View an excerpt from this article online!
Create Your Own Contract
Contract Creator, a new tool from Freelancers Union, free to all members (and membership is free). Check it out if you are working without a contract or suspect your contract could be better. Continue reading →
Proposal Question Checklist
Check out this Proposal Question Checklist from The Proposal Bundle: 25 Resources for Project-Winning Proposals Continue reading →
Struggling with pricing?
This is the last week to improve your pricing with August’s Kit of the Month: the Ultimate Pricing Collection. There are 45 left and they’ll only be on sale through Tuesday, Aug. 30th. Continue reading →
How does your hourly rate compare?
How has the recession affected hourly billing rate(s)? Up, down, no change? What is the current range in the industry? How do yours compare? Take this survey from Creative Business and find out. Continue reading →
August Bundle: Ultimate Pricing Collection
This month’s Ultimate Pricing Collection is packed with tools to help you price your design work and win clients. Learn how other designers factor in rush charges, late fees and other considerations when arriving at a final price. Plus, learn if you’re pricing your work properly, if your profit margin is where it needs to be to sustain a successful business, and how to present your estimates to clients. Continue reading →
CFC: How are you responding to crowdsourcing?
Crowdsourcing was a popular topic of conversation at CFC. Design educator, David Oldham, recaps a discussion with 6 freelancers on how they’re dealing with it. Continue reading →
Have You Rated Your Clients Yet?
The Client Scorecard from Freelancers Union allows you to rate companies—good and bad—as well as check out potential clients before accepting a gig. Continue reading →
Categories: Web & Graphic Design Pricing
Tags: Designers, freelancing, illustrators, pricing
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Profits. What a concept.
I think most solopreneurs make the mistake of thinking that profit is what you make when you happen to finish a job in fewer hours than you estimated. Or a vendor comes in cheaper than expected. To me, that’s gravy, not profit. Continue reading →
