I can tell, from the many messages I've received from CFC attendees since the conference ended on August 28, that the high of inspiration has started to dissipate and what has followed is a sense of overwhelm — not knowing where to begin or what to do first with all the information and new ideas they've brought back.
That's why, in the bonus wrap-up webcast I gave yesterday, my goal was to calm everyone down and help put the focus on the most important tasks, which I broke out into 4 areas: Follow up, Marketing, Pricing and Running Your Business.
I especially wanted to make sure no one had forgotten one of the golden nuggets that came from Petrula Vrontikis' presentation, "What Will Your Freelance Business Be When It Grows Up."
Petrula told us exactly what to say when your client's budget is too low. Instead of slashing your prices, you say to them, "I'm sorry but you haven't allocated enough resources to this project." This implies quite clearly that the reason you can't do it for that price is not because of your high prices but because of their budget.
Has anyone tried using this yet? And if so, how's it going?