Self Promotion for Graphic Design & Designers

Graphic design self-promotion tools are essential for all design professionals. But how do you come up with new and unique self-promotion tactics? Or how do you help your design clients achieve their mission through dynamic self-promotion design? Find tips and advice to help elevate you to a self-promo pro. See how by effectively marketing your graphic, web design business, you can experience positive results.

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Command The Fees You Deserve: Jan 21-23 Live Online

I’m in San Francisco, prepping for my new online course, Command The Fees You Deserve, which will be streaming live this week (Wednesday through Friday, Jan. 21-23, 2015) from 12-6 PM Eastern (9 AM-3 PM Pacific). It’s free to RSVP and download the bonuses — so do it now! I don’t really imagine you’ll be...

Self Promotion

7 Self-Promotion Resources for Designers

HOW Design Live delivers everything you need to pursue a fulfilling, successful creative career — in one essential event! Join us in Chicago, May 4-8, 2015!  7 Self-Promotion Resources for Graphic Designers When establishing yourself as a powerful player in the design arena, it’s crucial to hone your  self-promotion and branding expertise. While it...

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Proposal Tips for Creative Professionals

From the blog of Peter Giffen, writer and editor, I love his take on Requests for Proposals or, as he refers to them, “Request for Perplexity.” Here’s an excerpt from his post entitled, “Why Do RFPs Hurt So Much?”: Don’t Be More Corporate Than the Client Clients hire agencies because they are creative and...

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Holiday listening: Top 8 CFBC #podcasts of 2014

CFBC/HOW Design Live only happens once a year, but it’s the gift that keeps on giving! Check out the most popular podcasts from 2014 featuring HOWLive speakers: Creating a Business Action Plan – with HOWLive/CFBC speaker, Corwin Hiebert Pricing as an intimate act – with HOWLive/CFBC speaker, Jason Blumer Surviving as a creative pro...

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Don’t start an email newsletter unless…

A consistent email newsletter can be a wonderful way to engage clients and prospects, and even land new projects! But the key word is consistency. Sending an email newsletter every now and then can actually send a message that says: “Hey, I’m just letting you know that I’m inconsistent.” Nobody wants to send that...

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How to Turn Your Gorilla Client into a Monkey

Don’t get me wrong. I like gorillas and monkeys too, but when it comes to business, it’s smart to keep a close eye on how your gross profits are divided up amongst your client roster. Any client that is 20% or more of your gross profits (fee + mark up) is a gorilla client. A...