Meet the fantastic judges of the Promotion & Marketing Design Awards 2016, HOW’s longest-running design competition.
As you check out these unique business cards, allow yourself to be inspired not only by the design, but by the promotional possibilities they carry.
Today marks the official launch of the 2016 Promotion & Marketing Design Awards, the longest-running of HOW's design competitions (since 1988!).
Make 2012 your business' most successful year yet. As the new year begins, ask yourself these 10 provocative questions that can prompt a fresh look at your firm and how you will promote it.
This article was originally featured in HOW’s 2014 Creative Business issue. Find the full issue in MyDesignShop. The problem is clear: You need more business. Not because you aren’t busy, but because then you could be choosier about which clients you work with. But if there’s one thing firm owners and entrepreneurs hate, it...
Lesli Ink hand-drew gilded initials for each of its 200 clients, forging a personal connection with the recipients. See the hand-drawn letters for yourself.
As Jerry Seinfeld once pointed out, most people consider public speaking their greatest fear, which means that if you go to a funeral, you’d rather be in the casket than deliver the eulogy. But if you find the right audience, hone your message, and spend plenty of time preparing, you can avoid a fate worse...
Is your design blog pulling its weight? Eric Holter explores how to keep up with a focused blog.
The online design resume is one of the most intimidating things new job seekers have to deal as they begin their careers. Creating an online design resume requires different skills and considerations than traditional print resumes. Furthermore, most people in a position to give a new job seeker advice about resumes haven’t competed in the job...
Peleg Top's 5 tips for evaluating your promo piece + how Promotion & Marketing Design Awards winner 1 Trick Pony hit the mark with their self-promo piece.