P>Many creatives struggle with making cold-calls. But anyone who had overcome the discomfort and made it part of their business surely knows the benefits.
Luc Latulippe is a very popular illustrator– who seems to have no qualms about making cold calls. He claims that 99% of illustrators are sending out postcards to get new work, and he uses cold-calling as a way to stand out. Luc even shares his script in this post. (Thanks to Tim Read of 5 Fingers Creative for sharing this link.)
Could this unusual no-fear attitude towards cold calls account for Luc’s success?
If you want to learn how to do this yourself, watch for the Marketing Lab Workshop at the next Creative Freelancer Conference, August 26-28, 2009.