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On the Job: Advice & Tips for Designers
You’ve memorized every keyboard shortcut for Photoshop, Illustrator and InDesign, but when it’s time to use that keyboard to string a few words together, you’re frozen in fear. Whether you’re drafting an email, crafting a design proposal, or preparing your …
When I first graduated college, everyone and their brother was aimed and ready to assault me with career tips and advice. Most of it involved really helpful comments along the lines of “Journalism? You’ll never get a job!” For those …
A few years back I spoke at the Parenting Publishers of America Conference in Nashville and had the opportunity to meet Stephanie Hoare, the creative muscle behind New Jersey Family magazine. I was really intrigued with her story. Like most in-house creatives, Stephanie wears many hats. She provides a boatload of services too—including design for three magazines, advertising, corporate branding, marketing, web creative, production, press communication and printer bids—and works directly with the sales team, publishers and editorial departments. But what makes her truly unique is that she is the only on-staff creative at her company — a department of one! I had the opportunity to interview Stephanie to gain a better understanding of just how she does it.
Well, here’s the thing, you do. Unlike a design agency, you can’t choose your clients and you can’t fire them either. Let’s face it. You’re stuck with them. They came with the place and aren’t going anywhere. And because your stakeholders are only an elevator ride or maybe a cubicle away, there are a variety of challenges that will impact you and your team, especially the demand for faster turnaround.
“Paradoxically, it is true that your brain will develop habit patterns and decide what’s good and bad in the art that you’re making. And as your brain is making those decisions you will not find the letter “o” in the alphabet; you may end up sticking around “b” and never get past it because you did not want something peculiar to happen.”
John Maeda says that in-house designers can find success by practicing these key skills: being agile, being curious and being aware. Check out four trends that could affect your career.
We are in the thick of summer, but are you making time to enjoy it? These 3 tips can actually make you more productive and help you salvage your summer.