Adobe: Flash Catalyst

To introduce you to a new world of design possibilities, HOW and Adobe asked some of their favorite designers to convert their static print work to fully interactive projects—without writing code!—by using Adobe Flash Catalyst CS5, part of Adobe Creative Suite® 5 Design Premium. See how the projects appeared in print in HOW’s September/October issue, then simply click on the images below to watch them come to life.

 

Design Army / Washington, D.C. Ballet Booklet


CLICK HERE TO SEE DESIGN ARMY’S WORK COME TO LIFE

ABOUT WONDERLAND
In 2009, Design Army collaborated with photographer Cade Martin and the Washington Ballet to create Wonderland, a one-of-a-kind book highlighting a decade of great works presented by the company. With 40 dancers performing in locations throughout Washington D.C., the commemorative book is a truly unique blend of art and fashion that took the D.C. area by storm. After the success of Wonderland, the studio wanted the book to come alive and tell the story of its creation — from concept and design to photography and art direction. To do this, they turned to Adobe & Flash Catalyst CS5.

Design Army is an award-winning graphic design studio located in Washington, D.C., founded by Jake and Pum Lefebure. Their multi-disciplinary work has appeared in Print, HOW, Graphis, and many other publications and across the web.

COMMENTS FROM DESIGN ARMY
For a studio working in both print and new media, Flash Catalyst was a journey into uncharted territory. Armed with a few days of tinkering and tech support, we proceeded to push the limits and capabilities of the program. At first, the smooth transition from an Adobe Illustrator CS5 mock-up into a Flash Catalyst project allowed us to move at a quick pace… But there were plenty of hurdles along the way. File sizes, loading times, computer freezes, and complete unfamiliarity with Flex coding forced the team to be as ingenious as Wonderland itself, discovering new ways to work with Flash Catalyst to create a piece both technically impressive and visually stunning. Even within the strict constraints of the program, we show that a constraint can be inspiring, and a tool for beginners can have surprising depth: the proof is in the presentation.

ABOUT FLASH CATALYST

Learn more about Adobe Flash Catalyst CS5 and download a FREE trial version of CS5 Design Premium, which includes Flash Catalyst.


Upgrade to Adobe CS5.5 and Save!

 

Triboro / 77 Web Buttons

CLICK HERE TO SEE TRIBORO’S WORK COME TO LIFE

Triboro is the husband and wife team of David Heasty and Stefanie Weigler. Triboro creates design solutions for clients in publishing, art, fashion, music, lifestyle, and for cultural institutions.Triboro’s partners have won numerous industry awards and their work has been featured in publications and exhibitions around the world.

COMMENTS FROM TRIBORO
Buttons (a.k.a pins) are fun! We make them for friends and clients whenever we can. The format has an uncanny ability to make almost any graphic engaging and cute, but being a static object a button is limited to making a single graphic statement.

When we were encouraged by Adobe and HOW to use Flash Catalyst for a project we decided to set our buttons free from the confines of an analog format. As a continuation of our ongoing Triboro Leftovers initiative, we chose 77 of our favorite button designs and gave them new life as a series of interactive animations.

We can imagine interactive buttons as a favored medium for communication. In a physical form (mini-LCD screens) buttons could have tremendous potential as digital canvases to display personal statements, graphic expressions and even simple narratives — all while pinned on a sweater!

Adobe Flash Catalyst offered an intuitive workspace for making this leap from analog to digital. With its strong link to the graphic capabilities of Adobe Flash® and Adobe Photoshop®, Flash Catalyst was easy to integrate into our creative process and workflow. Assets from our archives could be quickly imported and staged to the web within hours.

ABOUT FLASH CATALYST

Learn more about Adobe Flash Catalyst CS5 and download a FREE trial version of CS5 Design Premium, which includes Flash Catalyst.


Upgrade to Adobe CS5.5 and Save!

 

Nicholas Felton / Taxonomy of Publishing Diversity

CLICK HERE TO SEE NICHOLAS’S WORK COME TO LIFE

Nicholas Felton is the creator of the popular Feltron Annual Report and the co-founder of Daytum.com. His work has been profiled in publications including the Wall Street Journal, Wired, Esquire, the New York Times, and Creative Review. Catch Nicholas’s Master Class on Information Design, available as an on-demand DesignCast.

ABOUT FLASH CATALYST

Learn more about Adobe Flash Catalyst CS5 and download a FREE trial version of CS5 Design Premium, which includes Flash Catalyst.


Upgrade to Adobe CS5.5 and Save!