In addition to regularly programmed Design Tutorials, HOW now selectively offers Design Tutorials on popular topics to designers — for free! Take advantage of these free webcasts by selecting any one of the titles below and adding to your design knowledge with the click of a button!
New Design Tutorials | OnDemand Design Tutorials | Partner Design Tutorials | AIGA Design Tutorials | Design Tutorials FAQs
Everyone who registers for these free webinars will receive a:
* FREE recording of this event
* PLUS the opportunity to order at a discount!
Seating for each event is limited to 1,000 people. Registration does not guarantee you can log in, so sign in early the day of the event to claim your space. If you cannot attend live, you will still be able to watch a recording of the event and receive special discounts if you register. Hurry! Space is limited.
Extra savings when you register for these FREE events!
Upcoming Free Design Tutorials
Coming soon. Please continue to check back for updates.
Available Recordings
Grow Your Business in 2013: Free Marketing Pep Talk
If you had time for only one marketing task each day, what should it be? In this free tutorial with Marketing Mentor, Ilise Benun, you will learn how spending a half hour every day on one simple marketing task will bring you the work you want. You will also get the kick in the butt you need to make the time.
FREE Virtual Book Signing with Joshua Chen, co-author of the book Archetypes in Branding: A Toolkit for Creatives and Strategists
Join author and designer Joshua Chen for a Virtual Book Signing and preview of his book Archetypes in Branding: A Toolkit for Creatives and Strategists. Applying archetypes to your branding process can help everyone stay on the same page, and on strategy. Hear Chen talk about how to use the book and its 60 unique (and beautiful) archetype cards as a practical tool for navigating the branding process, and learn how you can take advantage of the psychology behind archetypes to create a winning brand.
FREE Virtual Book Signing with Noah Scalin, author of the book The Design Activist’s Handbook
Lifelong activist Noah Scalin talks about ethics, visual pollution and affecting positive change with your work in this Virtual Book Signing for his book, The Design Activist’s Handbook. You’ll get a preview of the book, and hear Scalin talk about why he chose to write the book, and how you can apply it to your life as you work towards creating a design career that aligns with your values and beliefs.
FREE Virtual Book Signing with Jim Krause, author of the book The Logo Brainstorm Book
Join award-winning designer Jim Krause (author of the popular Index series) in this live webinar to get a preview of his book, The Logo Brainstorm Book. Krause will talk about some of the book’s visual idea-starters and boundary-pushing exercises, and how it can help spark appealing, functional and enduring design solutions. Whether you’re facing a new logo project, or you’ve reached a block in your current work, The Logo Brainstorm Book has something for every designer.
FREE Virtual Book Signing with Denise Bosler, author of the book Mastering Type
Almost everything we look at includes information that needs to be communicated. At the heart of all of that communication is type: visually interesting, interactive, expressive and captivating. Denise Bosler’s book, Mastering Type: The Essential Guide to Typography, breaks down the study of type into a systematic progression of relationships. In this virtual book signing, Bosler gives us a sneak peak of the book and introduces some of those relationships. Denise will be teaching a course for HOW Design University based on her book. Check it out and become a type master!
Purpose-Driven Design: The EPIC Experience
Founded in 2009, EPIC connects Chicago-based creative professionals to nonprofits with big missions and small budgets. Through “creative rallies”—or fun, intense, eight-week work sessions—EPIC’s volunteer teams develop pro bono marketing campaigns that open hearts and minds to their clients’ causes.
Ever considered using your talents for social change? Meyers will discuss EPIC’s work for Chicago nonprofits, and she outlines what volunteers get out of the EPIC experience—like creative invigoration and sense of purpose, not to mention award-worthy portfolio pieces.
FREE Virtual Book Signing with Patrick McNeil, author of the book The Designer’s Web Handbook
Patrick McNeil, author of the bestselling The Web Designer’s Idea Book Volumes 1 and 2, celebrates the launch of his book, The Web Designer’s Handbook. In his new book, McNeil provides a guide to working with and designing for the web. He aims to demystify web design software and technologies to help designers embrace interactive design. Find out what this book has to offer, and learn about the top five things every designer should know about web design.
Transition Options for Principles with David Baker
Have you thought about the future of your small business or agency? What will happen when it comes time for you to retire, or even as you consider how you might grow and expand? David Baker walks you through your options—whether it’s a merger, an acquisition or one of the many other ways you can phase your business into its best future.
Empowering Clients to Take Ownership (a.k.a. Teach Them How to do the Little Stuff Themselves)
Agencies are resistant to let go of any business their clients may give them, but if letting go can free you up to work at a higher level where you can bring in more revenue, then why not consider ways to do that? In this free webinar, David Baker walks you through how to transfer that “transactional work” back to the client. You become a stronger strategic partner as a result, and help build your clients’ in-house departments.
In this free webinar, expert management consultant David Baker leads a conversation on setting a content strategy for your small business that can generate leads and raise awareness of your business among your prospects. You may have tactical support from staff, but consider how you’d like to be perceived in the market and start shaping that message as a team. It’s about curation, participation, dissemination, and choosing the right social media platforms for your audiences.








