Check out the latest guides and sets from Pantone, including 112 new Pantone colors.
Are you brainstorming ways to win over the broad range of demographics in the world of college marketing? Running out of ideas on how to connect with a prospective student? Are you wooing donors successfully into funding scholarships and programs? If you’re searching for a solid framework to help address these questions, then we...
These design books have all been released in the past year or two, and we at HOW absolutely love them.
In the latest installment of Design Links, check out the work of Raw Color, The Bouroullecs & Sabine Marcelis.
No matter where you are in your design career, you'll be inspired by HOW Design Live speaker Sean Adams, who recently made a major change.
These 5 design career resources will help you bring your A-game to the table.
As both a face and a function, brand archetypes can reveal how a brand shows up in the world, how it is motivated and what triggers it. Very simply, archetypes can facilitate the understanding of a brand and why it attracts certain customers.
Every new year represents a fresh start and a shift in perspective. It’s an infamous time for establishing well-intentioned resolutions and lofty goals that sometimes come to fruition. Maintain your goals by jotting down deadlines onto a calendar. Neglecting to have a time strategy in place increases the risk of tasks and goals slipping through...
Check out these 9 projects using the Pantone Matching System in unique and creative ways. From posters to street art, these projects are enchanting.
Now's the time to build your case with your boss to attend HOW Design Live in 2016. Here are key tips to convince your boss.