Adam Ladd has worked in branding, art direction, and magazine layout, and along the way, he happened to see and use type—a lot. Having been the art director and designer for both HOW and Print magazines, you've probably seen his work, especially if you were a regular reader of those two publications.
As creatives who works so closely with ad agencies and marketers, it's easy to feel a little jaded when it comes to being a consumer. We get good at blocking out the noise of typical day-to-day ads. That's why we're excited to share these 10 funny advertisements that really stood out to us over...
There is a transformation afoot in the world of design, and Stephen Gates is at the forefront of it. That’s why he has just been named head of design transformation at digital design and prototyping platform InVision—a new role “designed” just for him and for our times.
Parisian studio Violaine et Jérémy is a bright star shining in the city's design constellation, and their work sparkles with an irresistibly charming mix of classicism, humor and refined typography.
The HOW Promotion & Marketing Design Awards has seen thousands and thousands of outstanding promo-driven design projects over the years. One such winning project—one that informed, persuaded and filled a need with flying colors—is Xdesign Inc.'s promotional campaign for Sprigs & Spirits.
London is certainly a design city, and its agencies reflect that. Here, we present five London design agencies worth taking note of for their eye-popping design.
Want to get your clients’ attention? Sometimes you’ve gotta pack a little heat. This designer self promotion by HAND Design Studio won an outstanding achievement award for doing just that.
Friendly and puffy, meet Buffy, "the world's most comfortable comforter." With a playful brand identity created by Natasha Jen's team at Pentagram, Buffy looks—and feels—comfy. It's a fresh take on bedding brand identity, so unique, so different that you might not know what to make of it.
Ad Victorem (Latin for “Towards Victory”) has created hundreds of brand names and identities. But creating their own turned out to be their biggest challenge yet—one they likened to naming their own child.
In this age of digital communication, the tactile qualities of design and print are still appreciated, as are physical client gifts. WPA Pinfold wowed HOW's ...