Featured Design Firm

An Interview with Adam Ladd, Fresh Off Making the HOW 100

Adam Ladd has worked in branding, art direction, and magazine layout, and along the way, he happened to see and use type—a lot. Having been the art director and designer for both HOW and Print magazines, you've probably seen his work, especially if you were a regular reader of those two publications.

10 Funny Advertisements Sure to Make You Chuckle

As creatives who works so closely with ad agencies and marketers, it's easy to feel a little jaded when it comes to being a consumer. We get good at blocking out the noise of typical day-to-day ads. That's why we're excited to share these 10 funny advertisements that really stood out to us over...

sprigs and spirits promotional campaign

Xdesign’s Promo-Driven Design for Sprigs & Spirits

The HOW Promotion & Marketing Design Awards has seen thousands and thousands of outstanding promo-driven design projects over the years. One such winning project—one that informed, persuaded and filled a need with flying colors—is Xdesign Inc.'s promotional campaign for Sprigs & Spirits.

Buffy’s Brand Puts the Fun in Function

Friendly and puffy, meet Buffy, "the world's most comfortable comforter." With a playful brand identity created by Natasha Jen's team at Pentagram, Buffy looks—and feels—comfy. It's a fresh take on bedding brand identity, so unique, so different that you might not know what to make of it.