To ignore what's happening in the periphery is to develop brand tunnel vision. That's why global design-strategy consultancy verynice is sharing their step-by-step methodology to help organizations gain inspiration from the trends and practices of brands indirectly related to their own.
Developing breakthrough packaging that truly connects with your brand’s audience is more important today than ever before. These 3 guiding principles ...
Stefan Mumaw, Ilise Benun, Terri Trespicio, Justin Ahrens, Sam Harrison—they're just a few of the returning favorites you can catch at HOW Design Live this year, in addition to exciting new speakers ready to share a wealth of wisdom and inspiration.
Let's catch up with 10 of the people who played major roles in the design industry in the ’90s and early 2000s: David Carson, Robynne Raye, Michael Strassburger, Bill Cahan, Sean Adams, Noreen Morioka, John Sayles, Sheree Clark, David Salanitro and Jennifer Sterling.
At The Dieline Conference, you’ll learn how to maximize the power of design and strategy in the world of packaging and branding. On the agenda ...
Outstanding Achievement Award-Winners Zulu Alpha Kilo helped create an authentic Harley Davidson Cafe to appeal to the brand's younger fans. The result was 1903 | A Harley Davidson Café—a nod to 1960s café racer culture, when riders would race stripped-down, lightweight bikes from one café to another.
HOW is thrilled to present the 20 winners of the HOW Logo Design Awards, selected by Natasha Jen, partner at Pentagram, with support from the HOW editorial staff—and you!
Design Army approaches promotion and marketing like dating, using three key strategies: Flirt, Romance, and Seduce.
Natasha Jen, partner at Pentagram, has selected the 20 winners of the 9th annual HOW Logo Design Awards. Now, it's your turn to vote for your favorite to receive the Reader's Choice award!
Still on the fence about being a part of the never-before-never-again intersection of ideas and people at HOW Design Live 2018 in Boston? (Or need some help convincing your boss to send you?) Here are the top 10 reasons to attend HOW Design Live this year.