An action-packed and intellectually stimulated event like 2014 HOW Design Live, while I had to play some catch up on sleep, has me — and others — feeling creatively recharged. From the closing session with Stefan Sagmeister to the in-house sessions getting nitty-gritty to the post-session impromptu conversations, it’s no wonder that our innovative sparks were re-lit. At HOW, we’re lucky to see this type of out of the box thinking all year round. In the annual In-House Design Awards, in-house designers like you show off their craft by blowing project objectives out of the water with creative solutions. And they inspire others as their designs decorate the pages of the January issue of HOW.
This year, the competition for the Best in Show winner of the In-House Design Awards will be fierce. Not only will the winner receive a spread in the January 2015 issue of HOW, among other awards, but they’ll also win a trip to the 2015 HOW Design Live Conference. For those of you who are also riding that HDL design high with me know that this is a coveted prize. And for those of you who haven’t been able to attend, you don’t want to miss your shot at walking away with the Best in Show honor and a trip to attend HOW Design Live in 2015. Let these 3 in-house projects from last year’s In-House Design Awards help you choose which of your projects you’ll enter.
The design team at Los Angeles County Metropolitan Transportation Authority (Metro) created this Construction Safety Bingo to teach safe practices among children and seniors who live or go to school near construction sites. It’s a fun approach to what can be a dry topic, effectively reaching a broad audience.
And sometimes those creative solutions come from a weird place, such as haircuts. For the team at RTKL in Washington, DC, they were charged with creating greater participation in an annual employee engagement program, so they created a campaign to get their co-workers to think beyond their day to day routine.
And if posters and board games aren’t doing it for you, the Lodge Cast Iron creative team in South Pitssburg, TN embraced their company’s products with the Lodge Human Resources Folder. They created this container, which looks like their product’s packaging, for the HR department serves its utilitarian paperwork-holding purpose, but it also starts new hires off with a glimpse into the company culture.
Now that these merit-winning projects from last year’s awards have gotten your ideas flowing, gather your best in-house work from the past year, and enter the In-House Design Awards today. Don’t miss your chance to be chosen among all of the others as the Best and to take a trip to Chicago to attend HOW Design Live.