Minneapolis-based Colle+McVoy just launched an integrated campaign to promote Minnesota as the “Bike Friendly State.”
With more bike commuters per capita, thousands of miles of trails and the largest bike sharing program in America, the state of Minnesota wanted to rightfully declare its love for bicycling – and in doing so, advocate even more bicycle use and attract more tourists. Called Pedal Minnesota, the campaign encourages more people to get on bikes more often.
The campaign includes a new website, PedalMN.com, that features mapping tools and trip ideas, bus shelters that were transformed into tune-up stations, and a fresh new logo.
|For more web design resources, visit My Design Shop.
Principles of Web Design Ultimate Collection
Ready to add “web designer” to your resume? This collection of five unique resources will help you learn web design, from getting acquainted with the fundamentals of web design to creating a great marketing website that works as hard as you do. Experts Patrick McNeil and Mark O’Brien, both advisory board members for the HOW Interactive Design Conference, and Brian Miller will teach you how to build your expertise and become a great web designer.