How to Develop and Use a Brand Strategy [VIDEO]

Shannon Carter, president of the Cartis Group and the developer of the Brand Smart Process, discusses how to use a brand strategy, the purpose of brand strategies, and how to get started in branding in this Design TV video. Watch a preview below:

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More Resources – Free Ebooks
8 Winning Examples of Brand Strategy in Packaging Design
7 Archetypes that Established Brand Identity
Branding Through Cool Business Card Designs