Like every project, I begin by sketching concepts. This process is very
freeform. The drawings are quick and loose, and all over the page. I
try to generate a lot of ideas quickly, exploring as many different
visual concepts as I can. I will play with shapes and forms in multiple
configurations until something interesting takes place, or another idea
emerges. It’s a difficult process to describe, but I think this may be
my favorite part of logo development.
Posted by Megan