HOW Blog

Are you looking for the latest design trends or for type treats to feed your inner typophile? What about cool design projects, the scoop on the firms churning out amazing work or the hottest design events? Whatever you’re looking for, the HOW Design Blog is the place to stay in-the-know and to find inspiration when you need it most. It’s like a little bit of HOW magazine every day and is brought to you by the HOW editors. Do you have an idea that you think would be great for this design blog? Tell us about it.

Necessity is the Mother of Rebranding

Whether you’re a freelancer or an in-house designer, or at a studio or agency, you’ll probably have to rebrand at least once, performing surgery on yourself. Here, industry experts explore rebranding strategy when it comes to your own design business.

HOW Design Live: So. Much. New.

The HOW Design Live programming team has continued to add session and speaker info to the conference agenda—info you may have missed if you haven’t visited the conference website recently. So allow us to catch you up!

spring-cleaning-career-tips-300

How to Spring Clean Your Design Career

Spring cleaning isn’t just about washing windows and clearing away cobwebs. Your design career also needs a thorough refresh every year so it’ll look its best—to recruiters, prospective clients and potential employers—in the months to come.

lyft annual report design

Lyft: Driving Innovation in Annual Report Design

As you've probably already witnessed, Lyft is taking over as the cool and improved ride-sharing app in 20 cities across America. HOW recently had the honor of recognizing Lyft's in-house design team in the HOW In-House Design Awards for its "economic impact report."

sprigs and spirits promotional campaign

Xdesign’s Promo-Driven Design for Sprigs & Spirits

The HOW Promotion & Marketing Design Awards has seen thousands and thousands of outstanding promo-driven design projects over the years. One such winning project—one that informed, persuaded and filled a need with flying colors—is Xdesign Inc.'s promotional campaign for Sprigs & Spirits.

top 10 websites for designers: March 2018 edition

Top 10 Sites for Designers: March 2018 Edition

Welcome, friends, to the latest edition of the Top 10 Sites for Designers. This month’s list includes a collaborative mind map tool, a face recognition experience that celebrates Internet pop culture, the Hamilton Wood Type & Printing Museum's new site and more.