Exemplar Pro Font: Tuesday Type Treat

Exemplar Pro designed by Göran Söderström:

Göran Söderström’s goal was to create a traditional yet unconventional sans serif, a balanced combination that felt both old and new. His first foray in type design started in 1995; all the glyphs were redrawn and improved more than a decade later. This stressed typeface with discreet serifs and sharp finials is now a confident, fully realized family.