Podcast Episode 12 – SCAD Faculty on Teaching Entrepreneurial Thinking

HOW Design Live is more than a professional conference. It’s an inspiration-packed, global creative gathering guaranteed to open your mind, fuel your soul and power your career. The dynamic city of Atlanta hosts HOW Design Live, May 19 – 23, 2016. That’s 5 days of learning new skills and energizing your creativity. Register here.


 

Listen and learn from lively conversations
about the business of creativity and creativity in business.

Episode #12: Jason Fox & Jane Zach Discuss Educating Designers of the Future on Entrepreneurial Thinking

Artifacts are out and the process is in. It’s no longer enough for designers graduating into today’s fast-paced, interdisciplinary business environments to point to a portfolio piece and say, “I did that.” The work no longer speaks for itself.

So how do design students learn to articulate their process, to show hiring managers not only what they’ve done but how they’ve done it? That’s one of the challenges being taken up by The Savannah College of Art & Design.

Jason Fox, Graphic Design Chair at Scad; and Jane Zash, Graphic Design Professor at SCAD

Jason Fox, Graphic Design Chair at Scad; and Jane Zash, Graphic Design Professor at SCAD

By emphasizing their process-driven results, SCAD, known for being on the leading edge of design education, trains students to share not only what they’ve done but, more important, how they think.

In this conversation with Ilise Benun, founder of Marketing-Mentor.com and Partner for HOW Design Live’s new Creative Entrepreneur program, Jason Fox, SCAD’s Chair of the Graphic Design Department, and Jane Zash, Professor of Graphic Design, describe how SCAD develops students who are entrepreneurial in their thinking, prepared for today’s constantly changing and collaborative environment and valuable on Day 1.

 

About the Savannah College of Art and Design:

Photo Credit: SCAD Admission's website

Photo Credit: SCAD Admission’s website

The Savannah College of Art and Design calls itself the university for creative careers. Founded in 1978 it now has more than 40 majors and 60+ minors, 12,000+ students from nearly 50 states and more than 100 countries, and facilities in Savannah, Atlanta, Hong Kong and Lacoste, France, as well as online.

Its mission is to prepare talented students for professional careers, emphasizing learning through individual attention in a positively oriented university environment. By employing innovation in all areas, SCAD aims to provide a superior education through talented and dedicated faculty and staff, leading-edge technology, advanced learning resources and comprehensive support services.

 

 


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Episode 9: Yo Santosa on the Role of Passion to a Design Entrepreneur

Episode 8: Ian Fitzpatrick on “Design Strategy, Technology and Design, and the First Real-Time Facebook-Connected Digital High School Track Meet.” 

Episode 7: Brian Lucid on the “Template Trap,” Frameworks and the Role of the Designer as “Problem-Creator.” 

Episode 6: Neil & Jen Baker Brown on “A Designer’s Responsibility to the Future.”

Episode 5: Preston D. Lee on “How to Build a Creative Blog that Generates Revenue.” 

Episode 4: Karl Sakas on “Strengthen Your Client Relationships with Strategic Services.”

Episode 3: Petrula Vrontikis on “Is Your Company Evolving to Accommodate the New Creative Nomad?” 

Episode 2: Ted Leonhardt on “How to Use Your Creativity Skills to Become a Better Negotiator.”

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