Podcast Episode 4 – Strengthen Your Client Relationships with Strategic Services

Listen and learn from lively conversations
about the business of creativity and creativity in business.

Episode # 4: Strengthen Your Client Relationships with Strategic Services

In this episode of the HOW Design Live podcast, Ilise Benun, founder of Marketing-Mentor.com and Partner for HOW Design Live’s new Design Entrepreneurship program, talks with Karl Sakas of Sakas & Company about how designers and design firms can strengthen their client relationships by expanding their services to include strategy, without giving it away.

About Karl Sakas:

karl-sakas-headshot-500px-squareKarl Sakas (@KarlSakas) helps digital marketing agencies grow without breaking. He founded and runs an online community with 600+ agencies in 40+ countries. As president of global consulting firm Sakas & Company, Karl advises agencies worldwide about strategy, operations, and leadership. He is the author of The In-Demand Marketing Agency and has written 100+ articles on agency management. When he’s not helping clients, Karl volunteers as a bartender on a 1930s railroad car.


Find Out More:

Get a free copy of Karl’s eBook, Don’t Just Make the Logo Bigger: Taking Clients from Painful to Profitable, when you sign up for his email newsletter.

Also, check out Karl’s top posts on agency management.

Related Posts:

Episode 14: Kristian Andersen on Investing in Your Client’s Business

Episode 13: Ken Zorovich on Launching a Product Company without a Safety Net

Episode 12: SCAD Faculty on Training Designers of the Future

Episode 11:Matthew Manos on How to Use a Design Business to Make an Impact

Episode #10: Mona Patel on Design Thinking to Solve Any Business Problem

Episode 9: Yo Santosa on the Role of Passion to a Design Entrepreneur

Episode 8: Ian Fitzpatrick on “Design Strategy, Technology and Design, and the First Real-Time Facebook-Connected Digital High School Track Meet.”

Episode 7: Brian Lucid on the “Template Trap,” Frameworks and the Role of the Designer as “Problem-Creator.”

Episode 6: Neil & Jen Baker Brown on “A Designer’s Responsibility to the Future.”

Episode 5: Preston D. Lee on “How to Build a Creative Blog that Generates Revenue.” 

Episode 3: Petrula Vrontikis on “Is Your Company Evolving to Accomodate the New Creative Nomad?” 

Episode 2: Ted Leonhardt on “How to Use Your Creativity Skills to Become a Better Negotiator.”

Episode 1: Marty Neumeier on “What Will You Do When Your Design Skills Become Obsolete?”

You’re invited to join us in Atlanta May 19 – 23 with what is sure to be the most inspiring, informational, educational, and talked-about HOW Design Live yet. HOW offers BOTH the creative inspiration to rekindle your passion for your work PLUS the tactical, take-home information you need to achieve and advance in your career