HOW’s Fall 2015 Issue

HOW Magazine is available on the iPad! Click here to download individual issues or subscribe today.


This exciting issue by new HOW editorial and creative director Andrew Gibbs once again completely reenvisions, redesigns, and redefines HOW magazine.

HOW’s Fall 2015 issue, The Reinvention Issue, explores how today’s leading designers, brands, and marketers have succeeded in our dizzying, fragmented, globalized world by embracing the knowledge that the only constant is change. The only way to stay on top of a constantly changing world is to reinvent it.
Fall 2015 — HOW Magazine

This latest issue of HOW is divided into four sections: WHO, WHERE, WHAT and — of course — HOW. Explore each below.

Here’s what you’ll find inside:




Who are they? In each issue HOW looks at the creative landscape and selects 10 of the most interesting, innovative, and inspiring designers, leaders, and entrepreneurs.

In this issue:
Bradford Shellhammer – Bezar
Nelly Ben Hayoun – Nelly Ben Hayoun Studio
Matthew Manos – Verynice
Nicole Jacek – NJ(L.A.)™
Sebastian Padilla – Anagrama


What does it mean? From interviews with HOW’s thought-leaders, we see the emergence of a few trends and big ideas. Whether it’s a digital media mogul or a paper goods company, they all share a common thread.

Bradford Shellhammer
Provocateur Extraordinaire
Creative Karma
Industrial Complex
Into the Unknown

HOW Promotion & Marketing Design Awards Winners

Meet the brilliant winners of HOW’s 2015 Promotion & Marketing Design Awards


Where in the world? HOW explores the world of design by venturing to one of today’s most unexpected creative communities to see what makes it so unique – Mexico City

How do they do it? HOW explores the creative process of one of today’s most influential designers to understand how he designs, builds companies, and became who he is – Sebastian Padilla talks past, present and future.

You’ll find all this and more in the Fall 2015 issue of HOW magazine.

Provocateur Extraordinare: Nelly Ben Hayoun

This article appears in the Fall 2015 Issue of HOW Magazine. Find the full issue in MyDesignShop or Subscribe. Contributed by Rebecca Bedrossian Art provided by Nelly Ben Hayoun When I first met Nelly Ben Hayoun, I was struck by her energy. She walks with purpose, speaks quickly in a charming and very thick French...