HOW November 2012


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Design Business & Graphic Design Career Issue of HOW Magazine

This issue of HOW magazine will feed your curiosity and your soul with its business and career savvy content as well as articles aimed at helping designers of all level design change. The November 2012 Issue of HOW also debuts the highly anticipated results of our “Designer Salary Survey.” Designer Salaries are still being negatively affected by a sluggish economy, but this year’s salary survey reveals some good news, too. Plus, see how your salary stacks up to your peers. Design writer Terry Lee Stone appeals to designers at any career level asking the question “what’s next” in her feature “Design Career Lifecycle,” which delves into the five stages of a design career to help you find your way. You also won’t want to miss design business consultant David C. Baker’s punchy article that challenges all of you managers out there to change the world as a designer by simply being a great manager to those whose lives you most directly effect: The people you work with every day. This issue has much more inside as well, including a thought-provoking feature by Cheryl Heller, chair of MFA Design for Social Innovation at the School for Visual Arts, that presents her theory for where the craft of design is going and you you can be there.

You’ll find all this and more in the November issue of HOW magazine. Want to win cool products that designers will love? HOW hosts a sweepstakes of such products that are featured in the LOOK section of the magazine. Enter Now!

Find Your Green Graphic Design Niche

Each green market has a unique character that requires its own design approach, and some will have more appeal for you than others. Here are a few to explore. More

Categories: Design Business & The Industry of Design, Design Business: Industry Issues & Advice, Design for Good: Designing for Social Change, Featured, HOW November 2012 | Tags: , , | Leave a comment

13 Designers Share Their Design Career Goals

Wondering what it would take to get to the next level in your design career? Check out real-world designers’ answers. More

Categories: Design Business: Industry Issues & Advice, Design Careers: Industry Advice & Job Search Tips, Featured, HOW November 2012, In-House Design: Careers & Advice | Tags: , , | 1 Comment

Behind the Design: Showing Off

Mattson Creative developed vibrant illustrated animation sequences for CBS prime time TV shows like “Two and a Half Men,” “CSI,” “The Big Bang Theory,” “60 Minutes” and “Survivor.” More

Categories: Behind the Design: Amazing Designs, Projects & Designers, Design Inspiration: Creative Ideas for Designers, Design Projects, Featured, HOW Magazine, HOW November 2012 | 1 Comment

Office Negotiation Strategies

Here we address the finer points of successful negotiation tactics, some do’s and don’ts, and some good sources for research before jumping into your next workplace negotiation. More

Categories: Design Careers: Industry Advice & Job Search Tips, Featured, HOW November 2012, In-House Design: Careers & Advice, On the Job: Advice & Tips for Designers | Tags: , , | Leave a comment

Team Sense Project Uses Design to Aid Visually Impaired

Team Sense imposes a thought-provoking question: Imagine if you were to lose your eyesight or only see shades of gray. How would you be able to experience color? More

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5 by 5: Five Steps to Success

In HOW’s November 2012 issue, we profile Minneapolis-based 5 by 5 Design. Here, partners Wendy Ruyle and Diana Lillicrap offer their 5 best pieces of advice after 5 successful years in business. More

Categories: Design Firm Owners, Featured, HOW November 2012 | Tags: , , | 1 Comment

Designing Change: 10 Influencers

The intersection of design and social impact is powerful. What types of organizations exist and what types of programs are developing to really take the concept to the next level? More

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