HOW September 2013


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September 2013 ISSUE | INDIVIDUAL ARTICLES | SUBSCRIBE | BECOME A DESIGN VIP

self-promoting & marketing design issue of how magazine

The September 2013 issue of HOW magazine is THE issue for self promoting and marketing design.

This issue—our Self-Promotion and Marketing Design Annual—showcases the work of 70 award-winning promotions to help inspire you to get your marketing plans in gear and win more work this year. Plus, you’ll find a 4-step guide to content marketing and 9 ways to increase your profits.

We hope you savor the buffet of inspiring design work in this issue as much as we enjoyed pulling the menu of mouthwatering projects together for you. And once you’re done sampling the bounty of work, be sure to check out the rest of this idea inspiring Issue.


Here’s a taste of the Featured articles that you’ll find in this issue:

A 4-Step Guide to Content Marketing Get advice on how to send the right message to potential clients without having to work 24/7.
Click here for a link to the step-by-step marketing plan and podcast that accompanies this article.

How to Manage Workplace Disruptions Learn some diplomatic ways to say NO to distracting non-work related side projects and learn how some creative teams manage disruptions and work-flow.

9 Ways to Increase Profits Learn how you can create revenue for your design team through alternate means and cash in on your business.

The Art of Responsive Web Design Get an in-depth look at how to keep your responsive web designs flexible enough to stand the test of time.

You’ll find all this and more in the September issue of HOW magazine. PLUS: Want to win cool products that designers will love? HOW hosts a sweepstakes of such products that are featured in the LOOK section of the magazine. Enter Now!

Behind the Design: HOW’s Sept. Cover

When the HOW team decided on Might & Main‘s brand identity for Eventide Oyster Company for the Best of Show winner in the Self-Promotion Design Awards, we knew exactly who should design our September cover. The HOW team came up with a few ideas, but Might & Main blew us away with their blowfish...

CoSign Cincy Leverages Design to Enhance Neighborhoods

Eleven business owners in a Cincinnati neighborhood unveil new signage, thanks to CoSign Cincy. The venture, chiefly funded by a grant opportunity, pairs artists, local business owners and professional fabricators to design and install new signage with a goal to help transform neighborhoods into commerce destinations.

2013 Neenah UnShow Competition Winners

Congratulations to this year’s winners! Thank you to everyone who entered and those who cast a vote. We would also like to send out a special thank you to our esteemed judging panel. Judges Aaron Draplin, Owner of Draplin Design Co., Field Notes Co-Founder Jessica Hische, letterer, illustrator, and self-described “avid internetter” Bryn Mooth,...

2012 InHOWse Design Awards

HOW’s InHOWse Design Awards celebrates the best creative work produced by designers working in corporations, associations and organizations. The 76 winning design projects from this competition, featured In the January 2013 issue, represent the creative best of the in-house design industry. The judges selected the merit winners, outstanding achievement winners, and one best of...