HOW’s January 2015 Issue


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In-House Issue of HOW Magazine

The January 2015 issue of HOW magazine is our In-House issue. As an in-house design professional, you may sometimes feel like a contortionist alone on a tightrope as you jump through the fire-clad hoops of corporate life. We hear your plight, which is why this issue is dedicated to in-house design. From 89 award-winning projects completed by the design teams at top organizations to the best tips and tricks from leading in-house managers on how to ensure a smooth-running team, we’ve got you covered. Plus, go behind-the-scenes of one of the most intriguing in-house gigs: Designing for NPR.

In-House Design Award Winners

In reviewing the 89 winners from this year’s In-House Design Awards, we’ve come to a bold consensus: Design is redefining business as usual for companies big and small.
Judging by Andy Brentis, Robin Colangelo, Ed Roberts | Writing by Sarah Whitman

NPR’s Delightful Design

The designers at NPR are at the epicenter of content consumption and user trends. Their mission: To enrich the vast amount of content produced at NPR through digital storytelling experiences. Find out how this dynamic in-house group balances it all. Plus, creative director Liz Danzico provides inspiring leadership advice for in-house managers (including aspiring ones).
By Jason Tselentis

Creative Operations

It’s time to assess the underlying process and mechanisms that grease the creative wheels of your in-house group in order to help your team truly be its best. After all, “creative operations” is not a term that’s often thrown around in design school.
By Andy Epstein

DEPARTMENTS

Look: Taking Flight, Type Foundry Spotlight, Geometric Order, Heads Up, 1 Page at a Time.

Behind the Design: Spirited Stories

HOW Design Live: This year’s conference will be better than ever!

HOW’s Promotion Design Awards

Designer Spotlight: Franklyn – Besides churning out savvy work for dream clients, this small design firm has crafted its own vernacular to keep its creative culture “trill”—or, “true to themselves and real with everyone.”

You’ll find all this and more in the January issue of HOW magazine. Want to win cool products that designers will love? HOW hosts a sweepstakes of such products that are featured in the LOOK section of the magazine. Enter Now!

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Design Preppers

If there’s one thing in-house managers know, it’s that change is constant. Be prepared to protect your staff & produce great work in spite of the inevitable

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In-House Inspiration

At HOW, we want to inform you, inspire you—celebrate you. And if you're an in-house designer, our latest issue will truly speak to you.

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Cultivating Audience Engagement at NPR

Whether you're a devoted super fan or a potential fan, NPR marketing and communication's team is constantly working on ways to extend the brand to you. Check out some of the touchpoints they've created to fulfill this mission.