Meet the HOW Staff

Bridgid-3Bridgid McCarren
Design Community Content Director, HOW + Print
Bridgid joined the HOW team in 2007 as art director. She has since served as a senior art director for HOW magazine and a content director for HOW Interactive Design. Currently, Bridgid is content director for the design community, which includes both HOW and Print. These two brands are dedicated to providing inspiration and information to designers through a variety of mediums, including magazines, websites, design books, online products, competitions, events and more. Bridgid is always on the move, whether traveling, speaking, teaching or hitting the trails with her two- and four-legged race partners.
Scott FrancisScott Francis
Editor, HOW & Print Books
Scott Francis is the managing editor for HOW Books. He was formerly an editor for Writer’s Digest Books and is the author of Monster Spotter’s Guide to North America, co-author of The Writer’s Book of Matches, and editor of the 2013 Novel & Short Story Writer’s Market.
Jessie Gridley KuhnJessica Kuhn
Editor, HOW & Print
Over the course of five years with HOW, Jessie has learned that designers are some of the most interesting and innovative people around. She sees stunning work all day long and is surrounded by creative energy from the readers of HOW and Print that encourages her to pursue her own passions. She’s done this by broadening her once print-driven career into digital and online editing as well as keeping her keen skills for sniffing out a story sharp (after all, she is a former reporter). Jessie write’s HOW’s Designing Change column and sets the editorial strategies for, and
Adam Ladd Art DirectorAdam Ladd
Art Director, HOW Adam Ladd is the art director for HOW magazine. He’s a graphic designer at heart and has a high sensitivity to foundational design principles, straightforward concepts and execution that scrubs the extraneous. Coming from a print and identity background, his work has ranged from logos and posters to infographics and illustration. He recently operated as his own identity design business, during which Adam was able to invest in self-promotional efforts, which included industry-recognized articles and videos. One of those videos was done with his then 5-year-old daughter about branding. It gained one million views in one week and is in use internationally by business and design leaders, a college class and an art installation. Adam shares life with his wife, Trish, and his two daughters, Faith and Lily.
Claudean Wheeler Art DirectorClaudean Wheeler
Art Director, HOW & Print BooksClaudean is the art director for HOW and Print books. As the former managing designer for Writer’s Digest Communities, she has designed more than 140 books and several magazine publications. She’s looking forward to the new challenge of designing for designers. In her spare time, Claudean loves training her crazy dog Nacho and forming strong opinions about movies and pop culture.
Erin PrusErin Prus
Content Director/Editor, HOW Interactive Design
Erin Prus is the content director for HOW Interactive Design, where she’s found the right blend of creative, innovative and academic. Erin’s background includes writing, teaching and editing — ranging from healthcare to software, spanning print to digital media. Intersecting all industries is Erin’s passion for people, and she’s especially fond of designers —making the HOW community an ideal fit for her. When she’s away from the pen and page, you’ll find Erin collaborating with a much smaller creative at home or burying her nose in a novel
Karli PetrovicKarli Petrovic
Associate Editor, HOW & PrintPrior to joining the HOW and Print teams in 2013, Karli worked for parenting and horticulture publications, where she learned that no one really knows what they’re doing when it comes to raising children and it is possible to kill mint. Obsessed with magazines since she could read, Karli knew she wanted to be a journalist in the third grade and enjoys sharing her passion for prose and design culture on the HOW blog. Her outside interests include practicing crazy poses in hot yoga, brunching around town and spending way too much money at Target.
Melissa MazzoleniMelissa Mazzoleni
Associate Editor, HOW & PrintMelissa is excited to combine her passion for writing, design and art by joining the HOW and Print teams as an associate editor. Her love affair with words and images began at a young age — she would create homemade, roughly illustrated books and guilt her family into buying them from her. Melissa has taught writing for over four years and recently earned a master’s degree in Composition and Rhetoric from Miami University. Some of her hobbies include reading comic books and novels, playing video games, and discussing all things creative and interactive with her loved ones in the industry.