I’ve been told by reliable sources that in-house designers make up over half of the design community, but you’d hardly know it when you look at the membership numbers of, and participation in, our premier design organizations. Chances are, if you’re reading this post, that you are one of the more involved in-house designers, so I’m addressing this post to you.
There are many practices, roles and programming which current design groups could adopt to help support the practice of in-house design. Many haven’t to date, not because of some malicious or intentional motive, but because the people who are volunteering their time and contributing their money have a different set of interests and agenda. If the in-house community actively participates in these groups, we will be in a position to expand these organizations’ in-house outreach and support for our community.
So your next steps are simple – join your local AIGA chapter and actively participate and lobby for in-house programming and support. Go to HOW conferences and let the staff know you’d like to see more in-house focused events and content. Join in on discussion groups on this blog and on the new free InSource site.
That’s it – What are you waiting for?
1. Join AIGA
3. Go to GAIN conference
4. Contribute to In-HOWse and InSource blogs