Metro’s design work has received more than 60 honors since 2002 – including recognition from the American Public Transit Association (APTA), the American Institute of Architects, the Society of Environmental Graphic Designers, Fast Company, Communication Arts, Print, STEP Inside Design and HOW magazines – and is included in the national archives of AIGA. Metro has also received a ReBrand 100 Best Of award and is the subject of a short film produced by the WRI Center for Sustainable Transport.
Metro, The Los Angeles County Metropolitan Transportation Authority – is the the nation’s third-largest transit agency. It serves as transportation planner and coordinator, designer, builder and operator for one of the country’s largest, most populous counties. More than 9.6 million people – nearly one-third of California’s residents – live, work, and play within its 1,433-square-mile service area. Metro operates seven rail and transitway lines and some 200 bus routes.
The Metro Creative Services team includes Metro’s Design Studio, a Customer Environments team, and an Interactive group, some 32 individuals who collectively produce advertising, direct mail and ancillary marketing materials; signage, wayfinding and environmental graphics; timetables, maps, fare media and customer information; bus and rail fleet design; websites and interactive motion projects; a wide range of printed material; station environments and public art; and Metro-branded merchandising.
All designs: Metro Creative Services. Neighborhood art poster of Little Tokyo – Artist: Shizu Saldamando.
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“All images courtesy LACMTA ©2010”