Today's tumultuous political atmosphere allows designers and branding professionals to offer comfort and sources of optimism in what will be an unprecedented year ahead.
Award-winning creative director and public artist Jeff Greenspan offers encouragement to make a difference with your work: "Just ... start."
In contrast with Google Glass, the launch of Snap's Spectacles is warm, sunny, and relatable, connecting with its audience rather than overwhelming them with technology.
In the digital era, visual communication and design aren't easily defined—they are social, environmental, product-centric, user-centric and more.
The consumer of today is a "liquid consumer," meaning they no longer use simply one device, website or medium. Marketers and advertisers must adapt to serve this new liquid consumer.
The key to success in ad design is participation-oriented messages, known as pull advertising, which engage audiences in dynamic, out-of-the-box ways.
Creativity is all-too-often overlooked in digital advertising, despite a growing need for it. Here are a few ways you can ensure that your messages reach your audience in a meaningful and creative way.
Creative freelancer Greg Paprocki shares 4 tips for when, in the midst of changing trends, your creative career comes to a screeching halt.
What if you did not have a graphic design or advertising playbook? No conventions or design rules? Thinking without a playbook frees you to think unconventionally.
Luke Sullivan imparts his advertising wisdom to hundreds of SCAD students—and the rest of us.