Tag Archives: brand

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Designer Spotlight: PB&J

Featured in the May issue of HOW, Peanut Butter & Jelly, with offices in Cincinnati and Columbus, OH, is a truly multidisciplinary creative firm. Led by partners Micah Paldino and B. Emmit Jones, PB&J, as it’s known by friends, focuses on design, public relations and social media for both national and local brands. “We...

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Pizza Packaging Design Win or Fail?

The new Domino's Pizza packaging design by CP+B is gorgeous with a restrained palette of silver on black and exuberant vintage-style typography. But does it really say "Domino's" or even "pizza," for that matter? It doesn't feel particularly authentic to the brand, even the new "our pizza doesn't suck anymore" brand. What do you...

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Behind the Design: Sagmeister Teams with BNS

Sagmeister, Inc. gave the renewable energy subsidiary of Energias de Portugal (EDP), a growing wind energy company, a strikingly fresh brand identity. The renowned designer and studio partnered with Brand New School to create an animated storyline.

Q&A with Tate Linden

We did a Twitterview yesterday with HOW Conference speaker Tate Linden. Here’s a recap: First, tell us a bit about yourself and the work you do. President/Chief Creative of @stokefire – a brand/ad agency in Alexandria, VA. Home: Married, wo young kids, dog, cat, bliss. Office: 12 Staff working on stuff for tech, assoc,...