Tag Archives: branding

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Tips for Starting a Lucrative Graphic Design Business

Have you registered for HOW Design Live 2015? HOW delivers everything you need to pursue a fulfilling, successful creative career—in one essential event. Venturing off and establishing your own graphic design business is exhilarating and a tiny bit intimidating. But cutting the strings to the corporate world and being in charge is highly rewarding...

Brand Strategy

4 Key Reasons Why Branding is Important

You know that branding is the key to any company, whether they sell coffee or industrial parts or clothing. But convincing your organization or clients that branding is necessary for all components of their business to succeed can be a bit more difficult than deciding exactly what colors best represent their brand mission.

online-branding

Online Branding: Creative Strategy in Web Design

Rub elbows with the greatest names in web design and get all of the latest tools and tips for online branding and creative strategy in web design at the HOW Interactive Design Conference. The following piece on online branding is an excerpt from the first lesson of Dave Holston’s HOW Design University course, Managing...

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4 Credibility-Based Logo Design Strategies

A logo is one of the most important aspects of any business, and most designers have spent a fair share of time creating effective logos for clients. In the Logo Design Awards there are no categories, and it doesn’t matter if your logo was created for yourself, for work or just for fun. Show...

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How Brand Design Impacts Business

Hamish Campbell’s HOW Design Live session is one of 23 hand-picked by our knowledgeable staff as the cream of the crop from HDL. It’s not too late to experience it: HOW Design Live Online has been extended to June 29! Conference presenter Hamish Campbell joined us for a live chat as part of HOW...