Approaching the creation of a presentation with some of the same strategies you might more commonly bring to a design problem can help produce more meaningful feedback from the audience.
Ever return to a reunion and been frustrated when former classmates are surprised at your success? It may be human nature to pigeonhole each other, and since (most) clients are human, they have a natural tendency to make assumptions about your firm's abilities that will be tough to change. Here are 6 things to...
We've all experienced difficult clients, and designers need an equally well-tuned sensitivity to quickly recognize them. That’s essentially what the qualifying process is for.
It’s often said that designers are problem solvers. In fact, that is often the aspect of our work that we are the most passionate about. What’s the key to solving problems consistently and most effectively? Design Strategy.
Designers are always working on building trust with their clients. In order to effectively work towards meeting the many challenges our planet faces, or simply helping businesses create better relationships with their customers, designers need to be valued and respected.
Remember why we seek feedback. We are looking for answers to questions that will help us create a stronger solution. Open ended questions invite rambling discussion and myriad opportunities for personal preferences to be injected into the dialogue.
Talking about money is different for every situation and there are several points in a normal prospecting and sales process at which it could naturally come up.
Beautiful design is wonderful, but without having a solid context for the work first, you’re depending on luck to really nail solutions. To solve business problems, to do work that will be a sound investment for your clients, you need to start with strategy.
Great design requires great designer /client collaboration. If you are a graphic designer, then you know all too well that one of the hard, yet fascinating, things about design is that it requires so many kinds of knowledge and thought—from conceptual to technical.
Thanksgiving Parse! No matter what position you hold at the company you’re with, taking time to celebrate the past and dream about the future should be a yearly ritual for your career.