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Tag Archives: design business
Using Design to Connect with Corporate Employees
Companies invest in strategic communication initiatives for their customers and investors. They should put the effort in designing internal communications.
Understanding Design Strategy
In the broadest sense, “strategy” is a plan for how to achieve a goal. In business, strategy bridges the gap between policy (guidelines governing action) and tactics (a set of techniques). Strategy is what a company develops to differentiate itself …
Cutting Ties with Four Legacies
Now that your design business is up and running, it’s time to cut loose ties with the past in order to really thrive. These decisions are tough, but business consultant David C. Baker has helped many firms do the same in order to grow.
Categories: Design Business & The Industry of Design, Design Firm Owners, Featured
Tags: design business
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How to Stop Caring Too Much about the Wrong Things
Caring is good — caring too much is dangerous. Does this resonate with how you handle client relationships in your graphic design business?
5 Tips to Getting Clients to Listen More
Do you ever feel like clients don’t listen to you enough? Here are five very specific suggestions to turn things around in your design business.
Changing a Client’s Perception of Your Design Business
Do you have a credible marketing plan for your graphic or web design business? Or, do you compromise positioning to get a client? See these 7 Ways to earn respect for your design business.
The Keys to Design Business Success: Belief, Opportunity, Capacity
The path to success in your design business involves belief, opportunity and capacity. The end goal isn’t in sheer size, but in profitability and impact.
Do You Have a Design Hobby, Job or Company?
The lines can seem blurry. Design business consultant David C Baker will help you distinguish if your efforts are a design business, a design job or simply a hobby. Hint: Money is a good indicator.
3 Business Tips for When You Have More Time Than Money
When your graphic design business is generating more money than time, you feel relaxed. But when business has been slow, learn how to make your design studio stronger.
