Tag Archives: design business

2016 calendars

2016 Calendars: Set, Plan and Achieve

Every new year represents a fresh start and a shift in perspective. It’s an infamous time for establishing well-intentioned resolutions and lofty goals that sometimes come to fruition. Maintain your goals by jotting down deadlines onto a calendar. Neglecting to have a time strategy in place increases the risk of tasks and goals slipping through...

designclients

How to Evaluate a Design Client’s Fit

Stop wasting time with clients that aren’t right for your business. With these tips and questions, you can determine if a client is a good fit from the get-go. Whenever I work within certain constraints, like a time frame or even word limits, I become very aware of whether I’m wasting any time or...

sellingwithbeggingimage

6 Techniques for Selling Without Begging

This article was originally featured in HOW’s 2014 Creative Business issue. Find the full issue in MyDesignShop. The problem is clear: You need more business. Not because you aren’t busy, but because then you could be choosier about which clients you work with. But if there’s one thing firm owners and entrepreneurs hate, it...

design-business-motivation

The HeART of Design Business, Part 5: Motivation

The HeART of Design Business is a five-part series that addresses the tensions artists feel when they face the creativity-sapping realities of running a business. Part one dealt with matters of money and finances, part two with measuring time, part three with marketing, part four with managing growth, and in this final installment we’ll get to the heart of hearts—our deepest motives for...