Tag Archives: design business

showmedon'ttellme

Mastering a Communication Plan To Get a Client’s OK

Wading into the business side of graphic design means finding a way to communicate effectively with clients.  When approaching a client with a design direction, a few homework items must be completed before you can determine how to persuasively deliver your message. Start off by rigorously researching the client to gauge their goals, intentions, bottom line and audience. With...

hdlfeature

What’s New at HOW Design Live: Creative Business

If you’re a solopreneur and you’ve scanned the HOW Design Live schedule, you may have noticed that the word “freelancer” is missing from the Creative Business program. It isn’t an oversight—it’s by design. In response to shifts in the creative field—and to comments from past attendees—we’ve reshaped the program this year to focus more...

how-feat

Tips for Starting a Lucrative Graphic Design Business

Have you registered for HOW Design Live 2015? HOW delivers everything you need to pursue a fulfilling, successful creative career—in one essential event. Venturing off and establishing your own graphic design business is exhilarating and a tiny bit intimidating. But cutting the strings to the corporate world and being in charge is highly rewarding...

douglasdavis

[Podcast] Do You Understand Business?

Are you a creative who understands the things in business that trump aesthetics? If not (or if you’re not sure), listen to my recent podcast interview with Douglas Davis, part of the Creative Freelancer Business Conference/HOW Live Speaker Podcast series. His topic at CFBC is Creative Strategy and the Business of Design and he’ll...

breaking_free_f

Breaking Free: 7 Tips for Opening Your Own Agency

As you welcome the bold embrace of the New Year, you may be contemplating change; not just in the months to come, but well into the future. Are you currently working in-house and thinking about opening an agency of your own? Before you quit your job, wait! You should have a solid strategy in...

Get Organized and Increase Your Profits

After the first time I hosted a Thanksgiving dinner at my house, I swore I would never do it again. I had no idea what it took to feed 14 people a traditional turkey dinner with all the proper fixings. And I didn’t see the seriousness of the situation until it was too late:...