Whether you’re a freelancer or an in-house designer, or at a studio or agency, you’ll probably have to rebrand at least once, performing surgery on yourself. Here, industry experts explore rebranding strategy when it comes to your own design business.
If your marketing for your design business is a bit all over the place, it may not even be worth your time. After all, the key is to reach the right people with the right message at the right time. But exactly does that look like for a designer? Ilise Benun of Marketing-Mentor.com shows...
Instead of looking for that silver bullet, it’s time that you thought creatively about your business and how you can win new design clients.
Ilise Benun continues a series of posts that will give you the simple formula and tools to make it easier for better design clients to find you.
Jake Jorgovan, one of the speakers at this year’s "Get Better Clients Bootcamp," talks about how agencies can use creativity to win their ideal clients. Listen here.
Marketing-Mentor and educator Ilise Benun talks with us at HOW Design Live about how designers can focus their creative business. Watch here.
Douglas Davis believes all creatives can learn the language of business to become key decision-makers in their design meetings. And he has a guide for them.
Justin Ahrens confirms that socially conscious design leads to good business. He shares how doing good is good for business in this podcast. Listen here.
Do design contracts make you seasick? Before you start negotiating, dig into this guide for smooth client relationships.
Dora Drimalas talks with Ilise Benun on how she and her husband and partner, Brian Flynn, have built not only a thriving design firm but how their hobbies have also turned into thriving businesses.