Blake Howard, co-founder of Matchstic.com, thinks courage is one of the most important character traits of our time. And that it takes courage to have the hard conversations with design clients, sooner rather than later.
Have you ever wanted to partner with a client, essentially investing in their business, instead of taking a fee for design services rendered? Designer-turned-venture capitalist, Kristian Andersen, of High Alpha, spent a decade figuring out how to make this business model of shared risk work.
Every new year represents a fresh start and a shift in perspective. It’s an infamous time for establishing well-intentioned resolutions and lofty goals that sometimes come to fruition. Maintain your goals by jotting down deadlines onto a calendar. Neglecting to have a time strategy in place increases the risk of tasks and goals slipping through...
Stop wasting time with clients that aren’t right for your business. With these tips and questions, you can determine if a client is a good fit from the get-go. Whenever I work within certain constraints, like a time frame or even word limits, I become very aware of whether I’m wasting any time or...
Hear the inspiring story of how Ken Zorovich and his business partner transformed a design consultancy into a successful housewares business built around a popsicle maker! How this unknown vendor with an untested product secured a 12 month exclusive at Williams Sonoma.
Make 2012 your business' most successful year yet. As the new year begins, ask yourself these 10 provocative questions that can prompt a fresh look at your firm and how you will promote it.
Ilise Benun talks with Matthew Manos about every designer’s opportunity to create something meaningful that has an impact on the world. With innovative ideas like “Give Half,” a radical 50% pro-bono business model, Manos is paving the way for designers to make an impact on society.
In this episode of the HOW Design Live Podcast, Ilise Benun talks with Mona Patel about everything from “What is strategy?” to how she built her businesses, to what she looks for when she hires creatives.
This article was originally featured in HOW’s 2014 Creative Business issue. Find the full issue in MyDesignShop. The problem is clear: You need more business. Not because you aren’t busy, but because then you could be choosier about which clients you work with. But if there’s one thing firm owners and entrepreneurs hate, it...
The HeART of Design Business is a five-part series that addresses the tensions artists feel when they face the creativity-sapping realities of running a business. Part one dealt with matters of money and finances, part two with measuring time, part three with marketing, part four with managing growth, and in this final installment we’ll get to the heart of hearts—our deepest motives for...