Tag Archives: Hamish Campbell

Podcast: Hamish Campbell on the Future of Packaging

In the latest HOW Design Live podcast episode, Ilise Benun, founder of Marketing-Mentor.com and HOW Design Live Programming Partner, talks with Hamish Campbell, Creative Director at Pearlfisher, who spoke this year at HOW Design Live on the provocative topic of Who Cares About Packaging Anymore?

How Brand Design Impacts Business

Hamish Campbell’s HOW Design Live session is one of 23 hand-picked by our knowledgeable staff as the cream of the crop from HDL. It’s not too late to experience it: HOW Design Live Online has been extended to June 29! Conference presenter Hamish Campbell joined us for a live chat as part of HOW...

Pearlfisher Revolutionizes the Russian Baby Food Market

HOW Design Live speaker Hamish Campbell and the creative team at Pearlfisher recently aimed to revolutionize the Russian baby food market with their brand creation for Sami-s-Usami, a new brand and range of products created by Umnitsa, one of Russia’s baby-food companies. No easy task, but Pearlfisher pulled it off with brand strategy, identity design, packaging design,...